Brand Partnership Manager
TikTok
Brand Partnership Manager
TikTok
Short-form video platform with ads
TikTok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results. Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last. You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners. Team Introduction: The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business. Our teams include Sales, Marketing, Operation, Account Managers, Agency and partnerships, and Marketing Science. GBS is a dynamic, entrepreneurial, and ambitious client group. Responsibilities: Strategic Client Engagement & Revenue Growth - Cultivate and strengthen strategic partnerships with key brands, serving as a trusted advisor to understand their business objectives and align our solutions. - Lead the sales cycle from prospecting to close. - Optimize advertiser lifetime value through proactive account management. - Deliver unparalleled client satisfaction by providing expert consultation, tailored solutions, and responsive support throughout the client journey. - Collaborate with internal teams globally across product, marketing, legal, engineering and sales. Product Management - Serve as an external product consultant, identify, and implement advertising solutions on TikTok's products to deliver measurable results for clients. - Analyze data and insights to execute the client strategy and TikTok’s solutions. Campaign Planning and Management - Plan and build compelling storylines and data-driven presentations that are customized to clients’ business and problems. - Facilitate clients’ ad campaigns from start to finish.
Minimum Qualifications: - 5+ years of experience in any of the following: Sales/ Marketing/ Media - Deep understanding of digital media platforms and related ad metrics - Demonstrated experience in working with and influencing cross-functional teams - Capable of driving C-level conversations and strategy planning - Strong sales acumen and ability to develop and maintain client relationships with excellent communication and presentation skills - Fluency in English & Chinese (Mandarin), both written and spoken, to manage partnerships with Chinese and local clients Preferred Qualifications: - Experience with crafting strategic outcomes through data analysis and insights - High level of business acumen and driver of commercial success - Sales person who has experience working on product mix strategies to build the business - Experience working with Micro Series is a bonus
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.
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