Motion & Video Creative - Paid Social

Motion & Video Creative – Paid Social

Who we are, what we do & why we do it

Dext is a fast-growing fintech transforming bookkeeping through AI and machine learning. Our platform empowers accountants, bookkeepers, and businesses to simplify accounting processes and make smarter, more timely financial decisions.

In 2024, Dext joined the IRIS Software Group, further strengthening our ability to deliver end-to-end accountancy solutions. We’ve achieved 99.5% data accuracy, saved over 35 million hours of manual data entry, and are trusted by 12,000 firms and 700,000 businesses globally. With integrations across all major accounting software and over 11,500 financial sources, we’re proud to be at the forefront of innovation in the accounting space. 🚀

The Role

As our Motion & Video Creative, you’ll be the driving force behind re-imagining how Dext shows up in motion, proving that B2B fintech doesn't have to look or feel like traditional B2B. You will act as part motion designer, part filmmaker, and part social strategist, bringing personality, pace, and scroll-stopping storytelling to professional audiences.

Sitting at the intersection of Brand, Performance, and Product Marketing, you’ll translate complex accounting workflows and product launches into native, thumb-stopping video that earns attention and drives measurable growth.

This is a role for a maker first. If it moves, it’s yours. You shoot, animate, edit, and ship end-to-end, caring just as much about the first three seconds of a hook as you do about the craft of the final frame. (Note: If you’re primarily a static graphic designer who occasionally exports a GIF, this probably isn't the right fit. Your energy should live in motion, sound, and footage.)

How You Will Make Your Mark

Motion Craft & Creative Direction

• Shape a bold visual vision: Lead the ideation, animation, and production of high-impact motion and video across paid social, brand campaigns, and product launches—turning complex fintech topics into digestible, highly shareable visual stories.

• Champion a "creator mindset": Balance slick, high-craft 2D motion design with authentic, lo-fi, native social video (Reels, TikTok, Shorts, LinkedIn Video).

• Own the end-to-end pipeline: From concepting hooks and storyboarding to running shoots, directing colleagues or external contributors, and editing final cut-downs.

Performance, Testing & Innovation

• Design for the feed, not a vacuum: Build native, vertical-first creative for Meta, LinkedIn, and emerging channels with an instinct for pacing, sound design, and platform conventions.

• Build scalable creative systems: Develop modular motion toolkits and template libraries (hooks, end-cards, kinetic type, sound beds) so we can test new angles and variants rapidly without starting from scratch every time.

• Push creative workflows with AI: Integrate generative AI tools (Runway, Pika, etc.) into your workflow to prototype faster, generate visual variants at scale, and elevate production value.

Cross-Functional Leadership & Culture

• Bridge creative and performance: Track how your work lands in-market (hook rate, watch-through, CTR) and use those insights to challenge assumptions, pitch bolder creative risks, and sharpen the next brief.

• Be a visible creative voice inside Dext: Share what’s working across the business, demystify motion and video for stakeholders in Product, Sales, and Marketing, and foster a culture of fast-paced experimentation.

What You Will Bring to Make Your Mark

• A maker at heart with a love for internet culture: You watch content constantly and instinctively dissect why a hook worked or why an edit held your attention—arriving at briefs with ideas already forming.

• Proven motion & video craft: Hands-on experience producing motion and video content in-house, agency-side, or as an independent creator, backed by a portfolio of shipped brand and paid social work.

• Mastery of modern creation tools: Deep proficiency in Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator) and Figma. Bonus points for 3D skills and hands-on experience with AI video tools (Runway, Pika, etc.).

• Platform-native fluency: Deep understanding of LinkedIn, Meta, and TikTok nuances—you know how safe zones, pacing, sound-off viewing, and hook structures dictate what wins in the feed.

• Commercial & creative instinct: You care about the work landing, not just being made. You understand what drives conversion from a visual perspective and use performance data to back up your creative ambition.

• Self-sufficient & collaborative: Comfortable walking up to anyone in the business to pull a shoot together, taking feedback in stride, and owning projects from blank canvas to live campaign.

What you’ll be part of: our values, culture and behaviours:

We are a fast-paced, ambitious FinTech organisation backed by Private Equity (HgCapital). Despite our scale, we maintain the agility of a start-up. Our values guide everything we do:

• Be Brave – Everyone has a voice and the opportunity to challenge the status quo.

• Be Exceptional – We strive for excellence in everything we do.

• Be Together – We succeed as a team, and individual success is inseparable from team success. 🌟

Our behaviours practically express our values, shaping how we live and work at Dext. They guide our actions, influencing how we communicate, collaborate, and support one another. These behaviours are: Be Diverse, be Courageous, be Considerate, be Transparent, be Focused, be Accountable, and above all, be Dexterous!

What we offer, the perks:

Benefits in the UK

• A competitive salary

• Flexible working

• 25 days off plus bank holidays, volunteering days, summer hours and a day off the week of your birthday

• Employer-paid private medical insurance and health cash plan (Medicash - reloadable shopping cards, cinema ticket discounts, online discounts and more!)

• Cycle to work scheme

• Payroll giving

• Income protection

• Mental health support through Help@Hand

Diversity & Inclusion at Dext:

At Dext, we believe that diverse perspectives drive innovation and success. We are committed to building an inclusive workplace where everyone, regardless of background, identity, or experience, feels valued and empowered to thrive. We welcome applications from all qualified candidates and actively encourage those from underrepresented groups to apply. If you need any accommodations during the hiring process, please let us know. You can read more about our Diversity and Inclusion commitments.

Dext collects and processes personal data in accordance with applicable data protection laws. If you are a European Job Applicant see the privacy notice for further details.

Dext does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Dext collects and processes personal data in accordance with applicable data protection laws. If you are a European Job Applicant see the privacy notice for further details.

Dext does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.