Full-Time

Vice President

Marketing, Demand Generation

Posted on 4/18/2024

Zenoti

Zenoti

501-1,000 employees

Cloud-based management software for wellness industries

Consumer Software

Senior

Bellevue, WA, USA

Required Skills
Sales
Communications
Salesforce
Marketing
Requirements
  • Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus.
  • Proven experience as a marketing leader with a track record of contributing to the growth and success of the company, vertical SaaS being preferable.
  • Experience in building and managing large globally distributed teams.
  • Experience with CRM (Salesforce) and digital marketing tools and techniques.
  • Demonstrated success in developing and executing digital marketing and lead generation campaigns.
  • Strong experience in branding, positioning, and market messaging.
  • Excellent leadership and team management skills.
  • Analytical mindset with the ability to leverage data for decision-making.
  • Strong communication and presentation skills.
Responsibilities
  • Drive demand generation initiatives to generate qualified leads and achieve revenue targets, leveraging various marketing channels, including digital marketing, content marketing, events, website, and partnerships.
  • Build, lead, and inspire a high-performing marketing team focused on client acquisition and retention.
  • Work closely with sales, product, and other cross-functional teams to ensure alignment and collaboration on go-to-market strategies.
  • Establish and monitor key performance indicators (KPIs) specific to marketing efforts.
  • Collaborate with the executive team to come up with a comprehensive marketing strategy aligned with Zenoti's business objectives and growth plans.
  • Collaborate with the executive team to define and communicate Zenoti's brand positioning within the beauty, wellness, and fitness industry.

At Zenoti, employees have the opportunity to work at the forefront of the beauty, wellness, and fitness industry with a focus on technology-driven solutions that streamline operations and improve customer retention. The company's all-in-one, cloud-based software solution impacts thousands of businesses globally, demonstrating a clear leadership position in the market. This environment not only fosters professional growth but also pioneers in creating efficient and effective business processes.

Company Stage

Series D

Total Funding

$331M

Headquarters

Bellevue, Washington

Founded

2010

Growth & Insights
Headcount

6 month growth

3%

1 year growth

2%

2 year growth

5%
INACTIVE