Full-Time

Vice President

Client Solutions

Posted on 8/29/2024

Influential

Influential

201-500 employees

AI-driven influencer marketing platform

Compensation Overview

$175k - $195k/yr

Expert

Remote in USA

Remote company - work from home!

Category
Sales & Account Management
Required Skills
Inventory Management
Data Analysis
Requirements
  • 9+ years of experience working in a digital or advertising environment required
  • Excellent engagement and negotiation skills across, client management, expectation management, and conflict resolution
  • Experience and/or aptitude for working in a startup environment
  • Exceptional organizational skills with the ability to handle multiple clients and priorities with discretion
  • Excellent written and verbal communication skills including the ability to interact professionally with external and internal clients
  • Thrives within a dynamic and evolving environment, competent at generating process and structure as needed to best activate the team
  • Knowledgeable of all major social platforms including Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube
  • Insatiable curiosity and drive to learn and stay up to date on the latest trends and innovations in the social, influencer, and commerce space
  • Bachelor’s degree or equivalent experience
Responsibilities
  • Partner with the revenue lead to manage and grow a portfolio of strategic accounts
  • Be responsible for ensuring that the portfolio team has the appropriate staffing allocation across our capabilities in strategy & analytics, account management, performance media, creator partnerships & campaign management, etc.
  • Serve as the client advocate to ensure the portfolio team has the necessary information/briefing, and awareness of KPIs to scope and complete a project, on schedule and on budget, including client program goals, product knowledge, and best practices
  • Drive vertical/category leadership opportunities in RFPs and opportunistic ideas
  • Bring forward innovation and inventory leadership opportunities from our i3 team to showcase to our clients
  • Lead and engage portfolio team across clients and campaigns, working collaboratively to drive programs that meet the client’s performance and business objectives
  • Drive adoption of stated client solutions best practices through example setting and positive reinforcement
  • Monitor and track client’s performance objectives for all their existing initiatives to ensure program goals are being met/exceeded
  • Act as a point of contact on client accounts, manage client escalations, and solve issues as appropriate
  • Work with internal team to ensure the client develops trust in the portfolio team by overseeing client outputs and communication
  • Ability to see the big picture by thinking conceptually, imaginatively, and systematically addressing potential challenges and optimizing opportunities
  • Collaborate with other departments, including Revenue, Execution, and Operations to address client needs and scale the business to meet long term company goals
  • Lead process improvements, ensuring efficiency, build value for the organization by proactively identifying and mitigating potential risks to the business
  • Maintain and expand working knowledge of research products, industry trends, and competitive set as they relate to the client’s business
  • Manage monthly billing reconciliation process with Account Management and Finance teams

Influential connects brands with a large network of over 3.5 million content creators to enhance influencer marketing strategies. The platform uses artificial intelligence to match brands with influencers based on advanced metrics like sales lift and return on ad spend, rather than just traditional engagement metrics. This allows brands, especially large enterprises, to run more effective and measurable marketing campaigns. Influential offers services such as campaign strategy, influencer matching, and performance analytics, generating revenue through service fees and premium features. The goal is to provide brands with impactful marketing solutions that improve their overall advertising effectiveness.

Company Size

201-500

Company Stage

N/A

Total Funding

$49.4M

Headquarters

Las Vegas, Nevada

Founded

2013

Simplify Jobs

Simplify's Take

What believers are saying

  • Publicis Groupe acquisition enhances data-driven marketing with Epsilon's solutions.
  • AI tools enable scalable, cost-effective content creation for influencers.
  • Partnership with UniComm Media Group expands reach to Hispanic audiences.

What critics are saying

  • Publicis acquisition may shift company culture, affecting client relationships.
  • AI-generated content could disrupt traditional influencer marketing models.
  • Snapchat's Paid Partnership Tag may reduce reliance on Influential's platform.

What makes Influential unique

  • Influential leverages AI to match brands with over 3.5 million influencers.
  • The platform focuses on advanced metrics like sales lift and ROAS for campaigns.
  • Influential partners with IBM Watson, WME, Oracle, and is a Facebook Marketing Partner.

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Benefits

Remote Work Options

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Unlimited Paid Time Off

Company News

Investing.com
Sep 19th, 2024
Publicis Groupe acquires Mars United Commerce

In other recent news, Publicis Groupe has announced its definitive agreement to acquire Influential, a leading influencer marketing company.

Business Wire
Jul 26th, 2024
Publicis Groupe to Acquire Influential, Creating World’s Leading Influencer Marketing Solution

Regulatory News: Publicis Groupe [Euronext Paris FR0000130577, CAC 40] has entered into a definitive agreement to acquire Influential, the world’s pre

Evrim Ağacı
Jul 26th, 2024
Publicis Groupe Expands Its Influence With Influential Acquisition

The collaboration aims to integrate Influential's capabilities with Publicis' existing data solutions from Epsilon, allowing clients not just to identify potential influencers but also to create successful campaigns that resonate deeply with targeted audiences.

More About Advertising
Jul 25th, 2024
Publicis bets on 'world's biggest' influencer marketing company

With a network of 3.5m creators, Influential will now team up with Epsilon, the data and marketing group which Publicis bought for £4.4bn in 2019.

MediaPost
Jul 25th, 2024
Publicis To Acquire Influential In Bid To Lead 'ID Driven' Influencer Marketing

Publicis to acquire Influential in bid to lead 'ID driven' influencer marketing.

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