Senior Ads Measurement Partner

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time. Our Team The core Netflix Ads team is charged with building a new, best-in-class ads organisation to establish Netflix as the go-to platform for advertiser partners. The Netflix Ads measurement team is tasked with building industry-leading research for advertisers in support of our broader advertising sales efforts. This role is specifically for Spain. Netflix Ads in Spain has seen amazing growth since its launch, and there has never been a more exciting time to get involved. Summary Netflix’s Ads Spain Measurement team is looking for a new Ads Measurement Lead to join the team. The successful candidate will work cross-functionally with sales, marketing, consumer insights, data science, and our vendor partners. If you are someone who has experience taking independent action, demonstrating strong attention to detail, and working effectively in a collaborative environment, Netflix may be the place for you. For an insider's look at Netflix’s culture, make sure to read Seeking Excellence. Key Responsibilities * Produce research and insights that tell the Spanish Netflix Ads story to the marketplace and advertiser clients through audience insights and campaign measurement results. * Lead full-funnel measurement initiatives, including Reach & Frequency, BLS, and Attention, to guide clients on optimising their investment in Netflix Ads. * Lead exploratory lower-funnel initiatives, such as syndicated MMMs, Conversion Lift, and 1P developments. * Lead integration projects through interaction with Product teams and third-party vendors. * Collaborate with the Head of Measurement as a supporting SME for Live events and measurement capabilities in ES. * Partner with advertisers to establish strategic learning agendas and category playbooks. * Oversee product and engineering project management for technical audience measurement integrations and API deployments. * Drive upskilling sessions and set cross-functional strategy for Insights, Audience, and Full-Funnel measurement across the team. * Act as an expert on TV/Video and Digital audience metrics, staying ahead of industry standards to ensure Netflix’s practices remain best-in-class. * Develop meta-analyses and case studies based on full-funnel tests and audience insights for the Spanish market. Experience & Skills * At least 6 years of experience in media research at a streaming, agency, advertiser, or digital media company. * Strong understanding of methodology, data, and systems from research providers, as well as direct digital technology and analytics. * Experienced in effectiveness measurements such as Reach & Frequency, Incremental lift, Brand lift, Matched-Market testing, A/B testing, Marketing Mix Models and bespoke campaign effectiveness studies. * Proficient in Spanish and English with effective communication skills. * Strong knowledge of the advertising landscape, across all kinds of media channels and methods of buying. * Demonstrated ability to generate strategic insights from rigorous analysis. Preferred Qualifications * Knowledge in advertising for Live events. * Experience managing projects independently with a high attention to detail. * Experience in building and following processes to make working methods more efficient. * Experience navigating early-stage environments with ambiguity. * Demonstrated ability to build strong relationships with clients and colleagues, valuing diverse perspectives for better decision-making. * Demonstrated ability to investigate and interpret data meaning.. Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner. We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.