APJ Strategic Initiatives Lead
Amazon
APJ Strategic Initiatives Lead
Amazon
Sells products online and rents cloud computing
We're looking for a senior leader to drive strategically important initiatives and focus areas for AWS's Partner Core organization in Asia Pacific and Japan (APJ). You'll sit at the intersection of go-to-market strategy, scale mechanisms such as partner programs, and execution, turning partner insight into clear priorities and measurable outcomes.
This role leads the innovation, incubation, and execution of APJ-wide initiatives that impact our entire partner network and how AWS sales teams work with partners to grow. For example, you might explore how our consulting and software partners can accelerate agentic AI adoption for customers to drive transformative business outcomes across APJ and beyond.
You'll work directly with AWS Specialist and Partner (ASP) teams, AWS Global Sales (AGS) field teams, and partners to identify friction points, blockers, and emerging opportunities. You'll define metrics, set up the mechanisms to review initiatives, act on what you learn, and feed those insights into current and future planning.
Key job responsibilities
• Execute and deliver a portfolio of APJ-wide strategic initiatives directly connected to our business priorities, from kickoff through to measured outcomes, working with AWS partners and cross-functional internal stakeholders.
• Engage with CXOs and key partner executives and advise them on business strategy and drive alignment with AWS strategic priorities.
• Quantify the value of each initiative by sizing the opportunity across partner cohorts, setting success metrics upfront, and reporting results against them.Establish review mechanisms, including regular initiative reviews, clear ownership, and stage gates, that keep work moving, surface blockers early, and drive timely decisions.
• Identify what's working and scale it. Take proven pilot initiatives from one market or partner type to wider APJ adoption, and document the playbook so it can be reused.
• Partner with regional and global teams to scale successful initiatives beyond APJ.
• Serve as a key member of APJ Partner Core in defining and delivering the overall go-to-market strategy. Lead cross-functional teams without direct authority, aligning stakeholders behind priorities and trade-offs.
• Travel 30-40% within the APJ region.
- • 10+ years of experience in partner/channel management, business development, go-to-market (GTM), product or program management, or consulting.
- • Experience engaging and advising CXOs and senior partner executives on business strategy.
- • Significant channel and/or distributor experience, particularly in partner management, business development, product marketing or program/product management
- • Excellent communication and presentation skills, both written and verbal, especially with internal and external stakeholder including senior-level executives.
- • Experience driving innovation through a partner ecosystem, with solutions or programs that have succeeded with enterprise customers
- • Bachelor's degree or equivalent experience.
- • Experience selling to Fortune 1000 or Global 2000 organizations
- • Experience influencing internal and external stakeholders on innovation through a partner ecosystem, with solutions or programs that have succeeded with enterprise customers
- • Experience developing unique joint value propositions and product strategy within a partner ecosystem
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Amazon runs the largest online store in the United States and rents cloud computing to businesses and governments through Amazon Web Services. AWS pioneered renting computing power over the internet, and Amazon built its own delivery network to get orders to customers quickly. Shoppers buy from Amazon and from independent sellers on its store, and Prime members pay a subscription for fast free shipping, streaming video and music, and other perks. AWS rents out computing power, storage, databases, and AI tools so companies can run software without owning servers, and Amazon also makes Kindle e-readers and Echo speakers with the Alexa assistant. Jeff Bezos founded Amazon in 1994, and it is based in Seattle, Washington.
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