CWILL
E-commerce retention software
Product Management Trainee - Bilingual Mandarin Required
More locations: Cary, NC, USA
Base location is limited to California, North Carolina, Illinois, Texas, or New Jersey; relocation is required if needed.
About the job
- Recent graduate from a U.S. university with a Bachelor’s or Master’s degree, or within 1–2 years of graduation.
- Mandarin Chinese communication ability.
- Strong written and verbal English communication.
- Ability to learn product planning, user research, data analysis, and project management.
- Ability to analyze complex problems, identify core issues, form clear conclusions, and ground product decisions in data and user facts.
- Strong ownership, follow-through, attention to detail, and ability to coordinate resources and resolve issues.
- Ability to build effective working relationships across engineering, design, and business teams.
- Collect and analyze user feedback, customer requests, product data, and market information to identify product improvement opportunities.
- Participate in feature planning discussions, including ideation, user flows, and solution design.
- Produce requirement documents, user flows, wireframes, functional specifications, and acceptance criteria under PM guidance.
- Track features from discovery through design, engineering, and launch, ensuring problems are clearly defined and solutions are delivered correctly.
- Monitor product data and user feedback after launch, surface issues, and propose improvements.
- Join user interviews and feedback sessions with Shopify merchants and ecommerce brands.
- Track competitors and produce structured competitive analysis.
- Convert user insights and market signals into actionable product recommendations.
- Work with engineering, design, quality assurance, operations, and customer success to drive product delivery.
- Track project progress and flag issues early.
- Own assigned tasks, follow through on commitments, and complete post-launch retrospectives.
- Conduct retrospectives on shipped features and develop product judgment through iteration.
- Progress toward independently owning a product module or workstream.
- Internship experience in product management, product operations, business analysis, user research, software development, or a software-as-a-service company.
- Computer Science, Information Systems, Business Analytics, Engineering, Economics, or Design major.
- Genuine interest in internet products, software as a service, or the technology industry.
- Curiosity about new technology and willingness to learn continuously.
About the company
CWILL is an e-commerce software company focused on post-purchase customer experience. The company provides order tracking, returns and exchanges, shipping protection, reviews, loyalty, referrals, and AI-assisted customer support. It serves Shopify merchants and direct-to-consumer brands. Its operating model centers on a subscription software platform integrating storefront, logistics, support, and retention workflows. Teams work across product, engineering, design, data, partnerships, sales, marketing, and customer success. The organization combines e-commerce software expertise with practical delivery for online retailers.
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Simplify's Take
What believers are saying
- CWILL showcased at Shoptalk 2026 and The Lead Summit 2026, signaling active go-to-market.
- CWILL says 30,000-plus brands use it, giving strong distribution and credibility.
- AI-driven post-purchase automation targets retention, a direct lever for DTC revenue expansion.
What critics are saying
- Shopify can bundle tracking, reviews, and email, squeezing CWILL's standalone pricing by 2027.
- The suite spans five products, risking execution drag and weak cross-sell adoption.
- If merchants consolidate around larger suites, CWILL becomes a replaceable point solution vendor.
What makes CWILL unique
- CWILL rebranded from Channelwill in January 2026, unifying five products into one stack.
- The platform ties tracking, returns, reviews, email, chat, and SEO into one data layer.
- CWILL claims 30,000-plus merchants and $162 billion GMV facilitated in 2024.
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Benefits
Remote Work Options
Hybrid Work Options
Health Insurance
Vision Insurance
Paid Vacation
Paid Holidays
Company News
CWILL, an AI-driven e-commerce platform for direct-to-consumer brands, showcased its unified post-purchase retention system at The Lead Summit 2026 in New York. The platform connects post-purchase experiences with customer retention through automated workflows that respond to real-time customer interactions. Founded by CEO Bo Liu, CWILL integrates tracking, returns and customer engagement into a single system. Post-purchase signals such as delivery updates and return requests trigger retention actions including loyalty incentives, personalised referrals and review generation. The platform uses AI to orchestrate engagement across the customer lifecycle, tailoring experiences based on customer tier and loyalty status. CWILL enables brands to automate post-purchase workflows whilst strengthening customer lifetime value through continuous engagement rather than isolated transactions.
CWILL, a unified AI-driven ecommerce platform for direct-to-consumer brands, showcased its capabilities at Shoptalk 2026 in Las Vegas. The platform integrates marketing, post-purchase and retention functions into a single system. Founded in 2014 and headquartered in North Carolina, CWILL offers email marketing automations, AI chatbots, post-purchase solutions, reviews and loyalty systems, and AI-powered SEO suggestions. The platform aims to address the challenge of disconnected systems that prevent brands from realising value from multiple tools. "The challenge for brands today is not missing functions but disconnected systems," said COO Kang Yang. The company's product suite includes ParcelWILL, TrustWILL, ChatWILL, SendWILL and SEOWILL, helping brands simplify operations and drive sustainable growth.