A

Amanotes

Publishes mobile music games and apps

Game Art Director

Full-TimeUpdated on 10/19/2026
No salary listed
Senior
Ho Chi Minh City, Vietnam
In PersonRelocation support is available.
Product & Experience DesignProduct Design

About the job

Requirements
  • A minimum of 4–6 years of experience in game art, UI/UX, or creative leadership, including at least 1–2 years in a senior or lead role.
  • Deep understanding of mobile game art styles, usability patterns, and user interface frameworks.
  • Strong capability in visual direction, creative strategy, and building cohesive art systems.
  • Experience reviewing and guiding work across user interface, concept art, animation, visual effects, and marketing assets.
  • Proficiency in design and prototyping tools such as Photoshop, Illustrator, and Figma.
  • Ability to communicate creative direction clearly, justify creative choices, and align teams around a unified vision.
  • Ability to manage multiple game portfolios and balance speed with quality.
  • Ability to work cross-functionally with Product, Development, user acquisition, and Marketing teams.
  • A portfolio showcasing leadership in visual direction is required.
Responsibilities
  • Own the end-to-end user interface and user experience direction, setting standards for clarity, usability, and visual polish across all products.
  • Ensure efficient artist team workflows, resource planning, and clear communication.
  • Provide creative direction and mentorship to designers and artists, maintaining consistency across game assets, user interfaces, animations, and branding across departments.
  • Collaborate with Product Owners, Game Designers, Technical Artists, and Developers to align artistic decisions with gameplay, usability, and production constraints.
  • Review, refine, and approve visual deliverables to ensure they meet quality benchmarks and support player engagement goals.
  • Research top-performing mobile games, market trends, and regional visual preferences, including Korea, Japan, and the United States, to strengthen competitive advantage.
  • Partner with user acquisition and Creative teams to incorporate learnings from advertising creatives and store tests into the in-game product experience.
Desired Qualifications
  • Background in mobile gaming is highly preferred.
  • Experience with animation or motion design is a plus.

About the company

A

Amanotes

View
Website

Amanotes publishes mobile music games and apps that let users interact with music through rhythm-based gameplay. Its titles, including Magic Tiles 3, Tiles Hop, Dancing Road, and Duet Cats, are distributed on Google Play and the iOS App Store as part of a catalog of over 30 games and apps. The company differentiates itself as a leading Southeast Asian publisher with a global reach, boasting billions of downloads and tens of millions of monthly active users across its portfolio. Its goal is to deliver engaging interactive music experiences and grow its community of players and creators.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Hồ Chí Minh City, Vietnam

Founded

2014

Get referred to Amanotes

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • Balancy's 2026-04-23 deployment cuts engineering bottlenecks and speeds events across 30-plus games.
  • Amanotes expanded distribution on Amazon Appstore, Huawei App Gallery, WeChat Mini Games, and YouTube Playables.
  • Amanotes says it has 70 million monthly active users and 4 billion downloads, supporting monetization.

What critics are saying

  • Amanotes headcount fell 7.3% from 2023 to March 2026, signaling efficiency pressure.
  • Google Play and Apple App Store dependency crushes margins if rankings or policies shift.
  • Amanotes lacks a durable non-gaming business; music-game hits fade, and portfolio breadth dilutes focus.

What makes Amanotes unique

  • Amanotes dominates music games, with 3.5 billion downloads and 30-plus titles, updated 2026-08-20.
  • Its 2026 Balancy partnership centralizes LiveOps across Magic Tiles 3 and Tiles Hop.
  • Amanotes licenses music and personalizes gameplay through NCS and Reactional Music partnerships.

Help us improve and share your feedback! Did you find this helpful?

Benefits

  • Flexible Work Hours
  • Remote Work Options
  • Paid Vacation
  • Paid Sick Leave
  • Stock Options
  • Professional Development Budget
  • Conference Attendance Budget
  • Performance Bonus
  • Profit Sharing
  • Health Insurance
  • Mental Health Support
  • Meal Benefits

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Balancy
Apr 23rd, 2026
Balancy partners with Amanotes to power LiveOps across its music game portfolio.

Balancy partners with Amanotes to power LiveOps across its music game portfolio. Balancy Inc. is thrilled to announce its partnership with Amanotes, the world's #1 music games company from Vietnam! The collaboration will see Amanotes integrate Balancy platform to centralise LiveOps and accelerate the development of IAP offers and in-game events across its library of more than 30 music games, including chart-topping titles Magic Tiles 3 and Tiles Hop. The operational challenge of large portfolios. Amanotes has spent over a decade building some of the world's most downloaded music games, driven by a simple mission: "Everyone can music". Today the company has over 4 billion downloads and 70 million monthly active players. But that scale brings an operational challenge: launching events, configuring IAP offers, and testing new mechanics has to happen across dozens of titles simultaneously, each one requiring its own engineering time. Building that infrastructure in-house wasn't the answer. A comparable solution would take upwards of a year to develop - time better spent shipping and operating games. Amanotes chose Balancy instead. Removing engineering bottlenecks and raising the cadence. The relevance of this partnership is also an industry-wide one. According to GameRefinery data, the number of events in top free-to-play games increased 35% between May 2023 and January 2025. LiveOps teams face shorter development cycles, heavier content demands, and growing pressure to scale proven systems faster. For large portfolio publishers, the bottleneck is rarely creativity - it's execution. Balancy addresses this challenge as a no-code LiveOps platform built by ex-game developers. It enables product teams to launch in-game events, personalize offers, run A/B tests, and manage content remotely without releasing new app builds. For publishers running multiple titles, Balancy acts as a centralized LiveOps control hub. With cross-project templates, teams can replicate and reskin successful configurations across games. So each new title inherits what already works, rather than starting from scratch. Companies such as Lion Studios (a Tripledot Studio), Kwalee, and now Amanotes use this approach to bring new titles to market faster and keep their portfolios moving in sync. New perspectives. The partnership reflects a broader shift taking place across the mobile games industry. Companies with large portfolios are moving away from rebuilding LiveOps infrastructure on a game-by-game basis and toward centralized platforms with templates that let product teams move fast and operate independently. For Amanotes, this partnership means product teams can now deliver content across their entire portfolio and launch new titles to the market faster, with fewer engineering bottlenecks.

EIN News
Feb 29th, 2024
Amanotes Crowned Best Music Game Publisher at Sensor Tower APAC Awards 2023

Amanotes, the renowned Mobile Game Publisher won the prestigious Best Music Game Publisher title at the highly acclaimed Sensor Tower APAC Awards 2023.

Endeavor
Oct 10th, 2023
Entrepreneur Companies

Endeavor’s network of entrepreneurs transform economies, fuel job creation, and inspire future generations of leaders. See the full Endeavor portfolio below.

American Business Times
Aug 14th, 2023
Amanotes Celebrates 50 Years of Hip-Hop with "HIP-HOP GOLD" Campaign

SINGAPORE, August 14, 2023/ EINPresswire.com / -- Amanotes, the leading global music game publisher, is proud to announce the electrifying launch of its "HIP-HOP GOLD" campaign, a mind-blowing celebration of Hip-Hop's 50th anniversary.

Music Business Worldwide
Aug 1st, 2023
Reactional Music strikes personalized-music-for-games deal with mobile games publisher amanotes, which reaches 100m monthly users

Nearly four months after joining Reactional Music’s $2 million Pre-Series A funding round, Singapore-based Amanotes has partnered with the music-for-gaming company to offer realtime music personalization and introduce in-game music purchase options for gamers.