VCCP Roar

Account Manager - Influencer & Social

Social Media Strategy & ManagementConfirmed live in the last 24 hours

Full-timeLondon, UKNo salary listedIn-person

About the Job

Requirements

Recent experience working in an agency environment.
Excellent knowledge of Meta and TikTok; experience with additional social platforms such as Substack or Snapchat is a bonus.
Excellent presentation, communication, and negotiation skills.
Demonstrable commercial experience growing revenues and effectively managing budgets for brand campaigns.
Ability to identify and activate influencer campaigns that deliver against client key performance indicators.
Ability to develop campaign ideas that communicate client messages and balance brand requirements with creator content.
Experience working alongside paid social teams to integrate influencer content is desirable.
Ability to identify and maintain relationships with influencers, creators, and agents, and knowledge of the current creator landscape.
Ability to use influencer search tools to identify potential creator partners.
Ability to manage influencer negotiations, including fees, deliverables, contracts, supplier setup, purchase orders, and coordination with legal teams.
Ability to manage client relationships, communicate project status, and provide consultancy.
Ability to own projects from planning through execution and evaluation, and monitor delivery against client key performance indicators.
Ability to manage account work pipelines, reporting, project budgets, purchase orders, and client issues.
Ability to prioritize and delegate campaign tasks and workloads, guide and mentor junior team members, and develop team members' social skills.
Knowledge of agency financial processes, services, and capabilities, and ability to identify organic business development opportunities.
Ability to support proposal preparation, new business research, and agency marketing activities.

Responsibilities

Identify, create, and activate influencer campaigns that meet client key performance indicators.
Create and develop campaign ideas that communicate clients' key messages.
Identify, build, and maintain relationships with influencers, creators, and agents.
Use influencer search tools to identify potential creator partners.
Negotiate influencer fees, deliverables, and contracts, and handle supplier setup, purchase orders, and contract administration with the in-house legal team.
Oversee influencer content delivery and perform quality control throughout the process.
Share new trends and developments in influencer marketing.
Serve as the day-to-day client contact, provide consultancy, and develop client relationships.
Lead internal meetings and update clients on project status by phone, email, and in client meetings.
Own projects from planning through execution and evaluation, ensuring delivery of client key performance indicators and escalating when targets are not being met.
Manage account work pipelines, weekly work-in-progress meetings, contact and status reports, client reporting, and delegation to junior colleagues.
Identify and troubleshoot client issues, recommend courses of action, and involve senior colleagues when appropriate.
Track project budgets and manage purchase orders.
Build knowledge of client industries to identify challenges and opportunities and inform agency work.
Prioritize campaign and day-to-day tasks and delegate team responsibilities and workloads.
Manage day-to-day account work for junior colleagues and mentor them by sharing best practices.
Develop agency team members' social skillsets in line with their goals and career paths.
Contribute to a positive and inclusive agency culture and participate in agency or social initiatives.
Understand agency financial processes, services, and capabilities to identify organic business development opportunities.
Support senior colleagues in preparing new business proposals and participate in brainstorms through research and insights.
Support agency marketing by helping at events and writing social content.

Desired Qualifications

Experience working with paid social teams to integrate influencer content.
Experience using additional social platforms such as Substack and Snapchat.

VCCP Roar is a fully integrated PR and marketing agency, with deep specialisms in consumer, technology, corporate reputation and financial services. The agency brought together three specialist agencies with long heritage in their specialisms: Good Relations (consumer), Harvard (tech) and Teamspirit (financial services) into one fully integrated cross-sector business.

We are disruptors of influence, on a relentless mission to challenge the norm to stay ahead of how influence is earned - and created. We're a 150-person powerhouse and from synthetic audience tools and proprietary AI technology, to thumb-stopping creativity, we are obsessed with being at the forefront of what's next.

The Role:

We are looking for an ambitious and highly organised Account Manager / Senior Account Manager who is articulate, curious, proactive, and thrives in a fast-paced environment across a range of projects in our growing social and influence team. The team works across B2C clients who are well-known and highly regarded in retail, food & drink, FMCG, and travel sectors, and we are pitching and winning new clients all the time!

Our influencer marketing remit includes managing long-term brand ambassadors, developing & activating influencer campaigns, managing influencer events, running always-on content creator programmes, and integrating with paid social. The successful candidate will be working on multiple projects at any given time, and will be responsible for contributing to campaign creation, researching, negotiating and briefing influencers and creators, briefing in the creation of assets, client liaison and reporting results.

You’ll work alongside colleagues in the social, PR, creative and studio teams to make sure campaigns are joined up and seamlessly delivered.
There are many opportunities to be part of the new business programme, including pitching, as well as proposal and strategy development for some of our wider agency clients.

Role Responsibilities:

Influencer marketing:

Able to successfully identify, create, and activate influencer campaigns that deliver against client KPIs
Proactively create and develop campaign ideas that communicate clients’ key messages
Have a good understanding of what great partnership content looks like, with the ability to balance brand asks with what works for creators.
Ideally have experience working alongside paid social teams to integrate influencer content.
Identify, build, and maintain relationships with influencers, creators, and agents, and have an excellent understanding of the current creator landscape.
Navigate and utilise influencer search tools to identify potential creator partners.
Handle end-to-end influencer negotiations, covering fees, deliverables and contracts, including internal admin of these, including setting up suppliers, generating POs, and managing contracts with our in-house legal team.
Oversee delivery of influencer content, demonstrating attention to detail in your own work, and quality control at all stages.
Be aware of, and share, new trends and developments across the influencer marketing sector.

Client management & account handling:

Establish yourself as the go-to, trusted, day-to-day point of contact for your clients, providing valuable consultancy and developing strong relationships.
Lead internal meetings and be able to confidently update clients on project status via phone, email, and in client meetings.
Take ownership of projects from planning to execution to evaluation of results, ensuring the delivery of key client KPIs - and flagging to seniors if KPIs are not being met.
Manage the pipeline of work across your accounts week-by-week, including weekly WIP meetings, writing contact/status reports, delivering quality-driven client reporting, delegating to juniors, always ensuring work is delivered with excellence.
Able to identify and troubleshoot client issues, making recommendations on courses of action, bringing seniors in at the correct time.
Track project budgets (or elements of if part of larger campaigns) and manage purchase orders.
Build your knowledge of your clientsʼ industries, so you are aware of their challenges and opportunities, so you can add insight on how our work can address these.

Leadership & agency culture:

Effectively manage time in relation to campaigns and day-to-day work, being able to prioritise tasks and delegate team responsibilities/workloads.
Manage the day-to-day account work for juniors across your account teams.
Guide and mentor junior members of the team, leading by example and sharing best practices.
A strong collaborative team player who leads by example – embodying the values of the agency - and always showing willingness, enthusiasm and proactivity
Develop agency team members to enhance their social skillset in accordance with their individual goals and objectives and career path
Contribute to a positive, inclusive culture by leaning into agency or social initiatives.

Business growth:

Has a good understanding of Roar’s basic financial processes (e.g. POs, supplier set-ups, job number set-up)
Understands the agency’s services and capabilities so you can help identify opportunities for organic business development.
Contribute by supporting the senior team to prepare press office sections of new business proposals.
Participate in new business brainstorms, taking an active role in supporting with research and insights
Support the agency's own marketing activity by helping at events and writing social content.

Skills & Experience:

Recent experience working in an agency environment
Social media native, with excellent knowledge of Meta and TikTok. Experience on additional social platforms a bonus (Substack, Snapchat etc)
Excellent presentation, communication and negotiation skills
Demonstrable commercial experience with experience growing revenues and effectively managing budgets for brand campaigns

About You:

A passion for all things social & influence - a real finger on the pulse of what’s happening across all channels
Thrive on working in a high-energy and fast-paced environment, where no two days are the same
Be proactive with a can-do attitude - be eager to get your sleeves rolled up and learn
Strive for excellence - be proud of your work and have meticulous attention to detail
Friendly and approachable
Build rapport and able to quickly establish excellent working relationships
Live and breathe the agency’s values
A natural self-starter, can also work as part of a team across a range of disciplines

VCCP DE&I STATEMENT

We believe that DE&I is about creating a strong culture of inclusion within our agency, where everyone can thrive and be their authentic self. VCCP is an equal opportunity employer and does not discriminate on the basis of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity. If you require any adjustments during the application or interview process, please let us know via [email protected].

CRIMINAL RECORDS INFORMATION

As part of our onboarding process, you will be required to complete a Criminal Records Declaration regarding any unspent convictions. For roles in finance, HR, Legal, IT or senior management, we may be required to verify your declaration with a basic DBS check, as well as an Adverse Finance and ID check.

About the Company

VCCP Roar

Company size: Not listed
Company stage: Not listed
Total funding: Not listed
Headquarters: Not listed
Founded: Not listed

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