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Publicis Groupe

Runs advertising and digital transformation services

SEO Strategist

SEO MarketingConfirmed live in the last 24 hours
Full-timeBirmingham, MI, USA$60.8k - $80k /yrIn-person

About the Job

Requirements

  • One to three years of Search Engine Optimization experience, preferably in an agency setting.
  • A basic understanding of keyword research, SEO metadata optimization, SEO tags such as header tags and alt text, internal link recommendations, and technical SEO auditing, including site speed reports, mobile friendliness tests, structured data, and search engine crawl barriers.
  • Understanding of SEO tools such as Google Search Console, Screaming Frog, and enterprise reporting tools such as BrightEdge, Conductor, SEM Rush, and/or Ahrefs.
  • Strong presentation skills, including the ability to communicate recommendations and outcomes in written and verbal forms.
  • Strong leadership, organizational, and time management skills, and attention to detail.

Responsibilities

  • Create, execute, and manage day-to-day organic search projects such as metadata optimization, keyword research, and on-page copy optimizations.
  • Support reporting and analysis deliverables, such as keyword mapping, SEO audits covering technical, competitor, and content areas, monthly and quarterly readouts, and ad hoc data pulls.
  • Monitor SEO performance of the client site and communicate site issues that are impacting performance.
  • Collaborate with paid search, UX, and creative team members to ensure SEO recommendations align with broader client goals.
  • Review relevant materials or attend meetings to gain a full understanding of client marketing and site goals and objectives.

Desired Qualifications

  • Agency-setting experience is preferred.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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