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Crossmedia

Global, independent media planning and buying

Media Supervisor

Marketing Generalist & ManagementPosted on Nov 6
Full-timeNew York, NY, USANo salary listed

About the Job

Requirements

  • At least 5 years of experience in media planning at a media agency.
  • Strong cross-channel media planning and strategy experience, with an understanding of both online and offline media.
  • Ability to translate business objectives, audience insights, and research into thoughtful media recommendations.
  • Strong client management skills and the confidence to lead conversations, manage expectations, and build trusted partnerships.
  • Experience guiding, mentoring, and developing junior team members.
  • Strong analytical skills and the ability to question data, challenge assumptions, and tell a compelling story through insights.
  • Strong organizational and project management skills, with the ability to manage multiple priorities and anticipate upcoming needs.
  • Collaborative, resourceful, and solutions-oriented approach, with strong communication and interpersonal skills.
  • Interest in evolving media platforms, industry trends, measurement, and emerging technologies, including artificial intelligence.
  • Familiarity with syndicated consumer research surveys such as MRI, Simmons, and YouGov.

Responsibilities

  • Develop and own media strategy elements in partnership with the Associate Director or Director, using in-depth cross-channel media planning, media activation, and foundational media principles to tell a cohesive strategic story.
  • Collaborate with Investment, Redbox, and Strategy counterparts to incorporate actionable audience insights into strategic recommendations.
  • Oversee campaign timelines and ensure the execution team meets expectations.
  • Serve as an internal stakeholder for accurate budget tracking and flowchart management.
  • Use internal tools including Vivvix/Pathmatics, YouGov, MRI/Simmons, Infegy, Commspoint, RBOO, and NMI; rigorously question data and usage and build narratives from data and insights.
  • Coordinate competitive analysis with the Analytics team, strengthen the insights, and present the final product.
  • Ensure the team understands activation and tactical media plans, and maintain holistic media plan accuracy.
  • Serve as the key client contact for strategic plan details, timelines, and deliverable expectations.
  • Encourage media and creative integration through cross-agency presentations and timelines.
  • Comprehend client business objectives and identify the role media should play in accomplishing them.
  • Maintain a deep understanding of industry trends, media partners, and platforms.
  • Participate in Crossmedia Training to support professional growth.
  • Mentor Planners and Assistants and provide ongoing feedback to guide team growth.
  • Build team cohesion through strong team communication.

About the Company

Crossmedia

Global, independent media planning and buying

Crossmedia is an independent media agency that plans and buys across channels to manage marketing communications for clients. It uses a data-driven, channel-neutral approach with no kickbacks or rebates, earning revenue only from client fees. The firm offers holistic strategy, cross-channel media planning and buying, measurement, and specialized services like Redbox Business Intelligence, SEM/SEO, and programmatic buying, plus global and multicultural marketing capabilities via a proprietary media procurement marketplace. Its goal is to deliver unbiased, transparent media solutions that maximize client value across the full funnel while maintaining trust with clients.

Company size
201-500
Company stage
Acquired
Total funding
Not listed
Headquarters
New York City, New York
Founded
2000

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