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Frasers Group

Multi-brand sports and fashion retailer

Area Manager

Retail Store ManagementConfirmed live in the last 24 hours
Full-timeKota Samarahan, Sarawak, MalaysiaNo salary listed

About the Job

Requirements

  • At least a Certificate or Diploma in Retail Management or a relevant discipline.
  • At least 5 years of work experience at Shop Manager level or 2 years at Area Manager level in reputable retail companies of a similar size.
  • Proven leadership and management skills involving a minimum of 50 people.
  • Good analytical, problem-solving, and decision-making skills.
  • Good customer service, communication, and interpersonal skills.
  • Willingness to work long hours, weekends, public holidays, and shift duty.
  • Ability to travel as needed.

Responsibilities

  • Conduct manpower planning for the area according to approved headcount, festive and high seasons, and promotional periods; liaise with HR on recruitment and related procedures.
  • Ensure all team members observe and practice company policies, rules, and regulations.
  • Monitor overall shop operations and ensure consistency in retail operating standards across the area.
  • Maintain effective daily official communication with Head Office and relevant departments to ensure operational needs are met and people-related matters are handled.
  • Manage product display arrangements according to visual merchandising guidelines.
  • Manage and supervise shop managers in daily operations and customer relationships across the area.
  • Monitor and follow up with relevant departments on matters affecting smooth operations within the area.
  • Plan and execute routine, ad hoc, and annual stock takes, including follow-up investigations and reporting.
  • Communicate weekly with shop managers to ensure information, policies, practices, and troubleshooting guidance are understood and supported.
  • Ensure operational and customer service standard operating procedures are followed in shops.
  • Analyze sales data and shop performance, and provide updates to the Line Manager.
  • Monitor and ensure Shop Managers implement sales and promotion plans according to guidelines.
  • Review and track sales, set daily targets, and ensure sales targets are achieved.
  • Provide the Line Manager with feedback on the effectiveness of sales and promotion campaigns.
  • Understand business and customer expectations and motivate the team to deliver a strong customer experience.
  • Understand product features and benefits and train the team to maximize sales opportunities.
  • Propose sales and promotion ideas to the Line Manager to improve sales achievement.
  • Maintain understanding of the retail industry, business challenges, competitors, and customers, applying commercial awareness.
  • Organize daily work to ensure stores in the area meet compliance, customer service, and security standards.
  • Improve wage control performance through floor-based observations and efficient practices.
  • Ensure accurate till reports and cash collection across the area.
  • Guide the team to work within business timeframes and set realistic expectations.
  • Manage payroll processing compliance and resolve payroll issues effectively.
  • Ensure store schedules align with trading patterns and business expectations.
  • Monitor stock-taking processes and results to ensure they meet passing rates.
  • Support shop managers in responding to suspicious activities on the premises.
  • Apply developmental feedback constructively to personal development.
  • Create an environment that encourages and rewards performance fairly and equitably.
  • Identify internal talent and use development opportunities and performance management processes to drive and reward exceptional performance.
  • Lead, train, motivate, and manage outlet teams to deliver strong service across departments.
  • Plan staff development and create a clear team succession plan to support future talent and business growth.
  • Work closely with the Learning and Development team to ensure effective training is delivered to the area team.
  • Develop relationships with store teams and align employees around shared goals.
  • Develop, coach, and motivate the team, holding team members accountable where appropriate.
  • Inspire the team and act as a role model.
  • Participate in recruitment to identify potential talent for Supervisor and above positions.
  • Lead the team to achieve the area's monthly sales target.
  • Review and appraise staff performance to identify talent and retain staff.
  • Take responsibility for the area and be accountable for its outcomes.
  • Work closely with the Line Manager and contribute to the success of the area.

Desired Qualifications

  • Passion for and knowledge of sports is an advantage.

About the Company

Frasers Group

Multi-brand sports and fashion retailer

Frasers Group is a British retail conglomerate with a portfolio of sports, fashion, and lifestyle brands, operating a large network of stores and online platforms. It buys and integrates brands and retailers (often distressed), revamps them, and sells through its multi-brand formats along with services like Frasers Plus and a retail media network. The Elevation Strategy guides its shift from discount, high-volume sales toward a more premium positioning by strengthening brand partnerships and customer experience across physical and digital channels. The company’s goal is to grow a premium, multi-brand portfolio and sustain expansion through both brick-and-mortar and online channels, supported by financial services and media capabilities.

Company size
10,001+
Company stage
IPO
Headquarters
Mansfield, United Kingdom
Founded
1982

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