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AP Beauty

Direct-to-consumer medical-grade anti-aging skincare brand

Content Operations Intern

InternshipUpdated on 10/3/2026
$18 - $21
Bachelor's
New York, NY, USA
In Person

About the job

Requirements
  • A bachelor's degree in Marketing, Business, Communications, Digital Marketing, Merchandising, or a related field is required.
  • A strong interest in eCommerce, digital marketing, content strategy, or retail media is required.
  • Candidates must have attention to detail and be able to manage multiple priorities and deadlines.
  • Candidates must have written and verbal communication skills.
  • Candidates must have experience collaborating in team environments, including academic, internship, or extracurricular settings.
Responsibilities
  • Assist with day-to-day content operations to ensure accuracy, consistency, and timely updates across Amazon brand assets.
  • Manage the upload, publication, and maintenance of product detail page imagery, A+ Content modules, media placements, and Brand Store assets to support new product launches and ongoing optimization efforts.
  • Ensure content aligns with brand guidelines, Amazon policies, and customer experience best practices.
  • Partner with the Amazon Content Operations Manager to develop creative briefs and content recommendations for product detail pages, A+ Content, and Brand Store enhancements.
  • Conduct quality assurance audits ahead of seasonal moments, product launches, and promotional events to ensure content meets brand and platform standards.
  • Coordinate with content, marketing, account management, and agency partners to track project timelines, approvals, and deliverables.
  • Participate in cross-functional meetings with content, marketing, and account management teams to learn and improve workflow processes.
  • Analyze search engine optimization performance data and keyword trends using Vendor Central and other tools to inform content optimization strategies and improve product discoverability.
  • Evaluate customer reviews, search behavior, and feedback trends to identify opportunities to enhance product content, answer customer questions, and improve conversion.
  • Prepare insights, recommendations, and performance summaries for cross-functional stakeholders to support data-informed content decisions.
Desired Qualifications
  • Previous internship experience is a plus but is not required.

About the company

AP Beauty is a high-end medical skincare brand from Amorepacific that sells dermatological-grade anti-aging products directly to consumers and through luxury partners. Its lineup centers on three pillars: breakthrough technology, patented ingredients, and clinically tested results, with the M.D. line offering medical-grade serums, essences, and ampoules. In addition to products, it offers personalized skin analysis and full-service spa treatments using its formulas. The brand stands out by marrying Amorepacific's long research heritage with a direct-to-consumer and luxury retail approach to deliver science-based skincare for everyday use.

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Simplify's Take

What believers are saying

  • Q2 2026 Amorepacific revenue rose 14.6% and operating profit jumped 53.3%.
  • AP Beauty posted solid Hong Kong growth after Prime Reserve Protocol launched in 2026.
  • Overseas expansion into Japan, APAC, and EMEA improves AP Beauty’s runway beyond Korea.

What critics are saying

  • AP Beauty relies on Amorepacific’s broader portfolio; Sulwhasoo and Laneige can starve its capital.
  • 2026 marketing spend surged 19.7% in Q1 and 37.0% in Q2, pressuring margins.
  • Amazon Luxury Stores and luxury retail standardize prestige skincare, eroding AP Beauty’s pricing power quickly.

What makes AP Beauty unique

  • AP Beauty fuses Amorepacific’s 1954 lab heritage with clinically inspired luxury skincare.
  • March 2026 Amazon Luxury Stores launch gives AP Beauty prestige distribution and global reach.
  • Proprietary lines M.D. and Prime Reserve Protocol emphasize patents, barrier repair, and anti-aging science.

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Benefits

Hybrid Work Options