Full-Time

Vice President

Consumer

Posted on 8/30/2024

Zeno Group

Zeno Group

501-1,000 employees

Communications agency specializing in PR

Data & Analytics
Consulting

Compensation Overview

$95k - $156kAnnually

Senior

Chicago, IL, USA

Must be based in Chicago with the ability to commute downtown for in-person client meetings.

Category
Social Media Management
Social Media Marketing
Social Media
Required Skills
Social Media
Data Analysis
Requirements
  • At least 8 years of consumer PR experience in an agency setting with large consumer brands.
  • A history of success in providing sound creative and strategic counsel to clients and building credibility and rapport with senior level client contacts.
  • Collaborative spirit, results driven with the ability to manage multiple priorities and work against deadlines.
  • Experience successfully overseeing 360 integrated brand programs, including both ongoing storytelling (news bureau) and product launch campaigns.
  • Expertise across the earned media landscape with the ability to develop effective earned media strategies for our clients that deliver results.
  • Demonstrated ability to think strategically, creatively, and holistically about client programs.
  • Experience in drafting and presenting new business pitches.
  • Demonstrated ability to thrive in a fast-paced environment, the ability to “think on your feet” and respond quickly as business factors shift.
  • Excellent writing skills and strong presentation skills with experience developing and delivering client presentations.
  • Proven leadership experience, mentoring, and developing junior talent.
  • Budgeting, and day-to-day financial management for client programs.
Responsibilities
  • Lead large-scale consumer brand PR programming in client service, earned media strategy, team activation and development and new business.
  • Develop and execute integrated PR strategies and programs in our Consumer practice.
  • Manage day-to-day account activity, traditional and emerging PR strategies, earned media landscape and insights and creative PR programming.
  • Work closely with other agency SMEs as part of a large integrated team and collaborate across corporate, social media, influencer and analytics.
  • Support 1-2 large existing clients and participate in new business opportunities.

Zeno Group is a global communications agency that focuses on creating effective communication strategies for well-known brands across various industries, including consumer goods, technology, healthcare, and financial services. The agency uses a data-driven approach to storytelling, which helps them develop imaginative solutions that address business challenges and improve brand reputation. Their services include public relations, digital marketing, content creation, and brand strategy, and they charge clients through project fees or retainers. Zeno Group stands out from competitors by embracing unexpected ideas and emphasizing measurable results in their campaigns. The goal of Zeno Group is to help brands engage their audiences and achieve their business objectives through innovative communication.

Company Stage

Seed

Total Funding

N/A

Headquarters

Town of Southampton, New York

Founded

1998

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased focus on sustainability enhances brand reputation and attracts eco-conscious consumers.
  • AI-driven analytics tools allow precise measurement of campaign effectiveness and engagement.
  • Growing demand for crisis communication services presents expansion opportunities for PR firms.

What critics are saying

  • Reliance on data-driven strategies exposes Zeno Group to data privacy and compliance risks.
  • Intensifying competition from digital-first agencies threatens Zeno Group's market share.
  • Rapid social media evolution requires constant adaptation, straining resources and consistency.

What makes Zeno Group unique

  • Zeno Group combines creative thinking with data-driven strategies for impactful communication.
  • The company leverages new media platforms like TikTok for unique audience engagement.
  • Zeno Group's fearless pursuit of the unexpected sets it apart in a competitive market.

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Benefits

Flexible Work Hours

Hybrid Work Options

INACTIVE