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Publicis Groupe

Runs advertising and digital transformation services

Trader Social Media Senior - h/f, CDI

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeParis, FranceNo salary listed

About the Job

Requirements

  • Three to four years of experience in digital expertise, ideally at a media agency or trading desk.
  • Knowledge of Social Ads platforms including Meta, TikTok, Snapchat, and LinkedIn.
  • Strong understanding of key performance indicators, performance marketing, and budget management.
  • Comfort using reporting and analytics tools.
  • Ability to take a step back and formulate clear recommendations.
  • Rigor, organization, and prioritization skills.
  • Collaborative approach and willingness to share skills.
  • A pedagogical and structured approach when coordinating or supporting junior colleagues.

Responsibilities

  • Define and implement Social Ads strategies in response to client objectives, including branding, performance, and drive-to-store.
  • Activate, manage, and optimize self-service campaigns across Meta (Facebook and Instagram), TikTok, Snapchat, Pinterest, and LinkedIn, depending on the client.
  • Manage budgets, allocate investments, and continuously optimize performance metrics including cost per acquisition, cost per click, return on ad spend, reach, and frequency.
  • Analyze results, prepare campaign reports, and recommend optimizations.
  • Collaborate closely with consulting, creative, and data teams.

Desired Qualifications

  • A successful first experience supervising or coordinating junior colleagues.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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