P

Publicis Groupe

Runs advertising and digital transformation services

Manager, Programmatic - Amazon DSP

Performance & Paid MarketingUpdated on Nov 11
Full-timeNew York, NY, USA$75k - $120.2k /yrIn-person

About the Job

Requirements

  • Four to six years of programmatic media experience, including hands-on Amazon DSP experience.
  • Hands-on experience with Pacvue and Skai.
  • Experience managing budgets, pacing, and reconciliation across multiple clients or accounts.
  • Advanced Excel and Google Sheets skills, including pivot tables and VLOOKUP.
  • Strong presentation and communication skills, with attention to detail.

Responsibilities

  • Plan and run full-funnel Amazon DSP campaigns that drive client business results.
  • Set up, manage, and optimize Amazon DSP campaigns using Pacvue and Skai.
  • Manage budgets across multiple clients, including allocation, pacing, reconciliation, and accuracy of client-facing budget documents.
  • Provide Amazon DSP training and troubleshooting for the centralized team and Publicis agency partners.
  • Use Amazon Marketing Cloud, Amazon audiences, and Amazon’s Brand Innovation Lab, and keep current with new DSP features.
  • Develop audience, targeting, and creative strategies based on client goals and media strategy.
  • Report campaign performance and provide insights and recommendations tied to client goals.
  • Coordinate with search, retail media, and national media teams to connect Amazon DSP with the full media plan.
  • Manage the Amazon relationship, including escalations, beta tests, and new opportunities.
  • Supervise and train a Senior Associate, Amazon DSP, including setting goals and managing day-to-day work.
  • Help build best practices and standardized processes for the centralized team.

Desired Qualifications

  • Experience with Amazon Marketing Cloud is strongly preferred.
  • Experience with The Trade Desk or DV360 is a plus.
  • Experience with other retail media networks, such as Walmart Connect, Instacart, or Criteo, is a plus.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

Recently Posted Jobs

Explore more opportunities at Publicis Groupe

See more jobs