Influencer Marketing Intern

Company description

Publicis Groupe is a global leader in communication and is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation.

Publicis Groupe Africa has opened applications for Le Cubs 2027, its flagship 12-month internship programme designed to give young South African graduates meaningful workplace experience and an opportunity to build future-ready careers in the marketing and communications industry.

Starting in March 2027, successful applicants will join teams across Johannesburg, Cape Town and Durban, gaining hands-on experience in disciplines including creativity, strategy, human resources, data, technology, AI, media and business support.

Le Cubs is designed to bridge the gap between tertiary education and the workplace, giving graduates the opportunity to move beyond theory, contribute to real work, learn from industry professionals and develop practical skills in a connected, collaborative environment.

Overview

Influencer Marketing – Intern

Business area: Influential /B2B

Location: Johannesburg - Silver Stream Office Park, Bryanston (hybrid, as per Publicis Groupe policy)

About the Role

Influencer marketing sits where culture, content and performance meet. In this role you will help plan, run and measure influencer campaigns for well-known brands, learning how creators, platforms and paid social work together to drive results.

Responsibilities

What You Will Do

• Research and shortlist creators against campaign briefs, audiences and brand fit
• Support influencer outreach, briefing, contracting admin and content approvals
• Track campaign timelines, deliverables and posting schedules
• Pull campaign results and help build performance reports and recaps
• Support booking and billing administration for influencer activity
• Monitor social trends, platforms and creator activity in the market

Your 12-Month Learning Journey

• Month 1 – Foundations: Connected Media bootcamp, platform certifications and pod induction
• Months 2–4 – Rotation: short rotations across Strategy, Operations and Performance (about a week per discipline with a specialist)
• Months 5–10 – Seat: live placement in the home team with a named mentor and defined account responsibilities
• Months 10–12 – Absorption gate: assessment against the Connected Media JD and offer into a commercially approved role, where available.

Qualifications

Who We Are Looking For

A socially fluent graduate who understands creators and platforms, is organised and comfortable with data as well as content.

Minimum requirements

• Completed relevant tertiary qualification (3-year degree or 3-year diploma) in the field listed below
• Basic computer literacy, including Microsoft Office (Excel in particular)
• Good written and verbal communication skills
• Available for a 12-month, Johannesburg-based internship from March 2027
• A positive attitude, curiosity and a commitment to learning
• Preferred field of study: Marketing, digital marketing, communications, media, journalism or a related field

Nice to have

• A personal or project portfolio of social content or campaigns
• Familiarity with Meta, TikTok or other platform ad tools

Additional information

Publicis Groupe Africa is an equal opportunity employer and prohibits any forms of Discrimination or Harassment. We celebrate diversity and are committed to creating an inclusive environment for all our employees in line with our Employment Equity Plan.

All appointments will be based on qualifications, experience and best fit but preference will be given to candidates from designated groups. Interested candidates must please submit a concise CV including a link to your portfolio if necessary. Only shortlisted candidates will be contacted. Should you not hear from us within 2 weeks after submitting your application, please consider your application as unsuccessful.

COMPANY VALUES

TRUST

Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave. We treat our people and our clients with respect, transparency and honesty

TALENT

This is first and foremost a people business. We are committed to ensuring Publicis Groupe is a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client’s business

TRANSFORMATION

True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business