Full-Time

Vice President

Social

Posted on 2/22/2025

Highwire

Highwire

51-200 employees

Specialized PR agency for tech companies

Consulting

Expert

Remote in USA

Open to hiring in the following states: California, Connecticut, Florida, Indiana, Illinois, Massachusetts, Missouri, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Texas, Utah, Vermont, Virginia, Washington, Washington D.C.

Category
General Marketing
Growth & Marketing
Required Skills
Social Media
Data Analysis

You match the following Highwire's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 10 years in digital/social media agency experience, with a strong focus on B2B in tech or healthcare.
  • Proven success in securing new business and driving revenue growth for existing clients.
  • Deep knowledge of social media, with expertise in both organic and paid campaigns.
  • Strong understanding of the full digital marketing landscape.
  • Proven track record in leading high-performing teams, motivating talent, and fostering professional development.
  • Ability to adapt strategy quickly based on client needs and audience insights.
  • Excellent verbal and written communication skills, with the ability to collaborate effectively with clients and internal teams.
  • Experience in handling multiple projects simultaneously while maintaining organization and meeting deadlines.
Responsibilities
  • Develop comprehensive social media strategies that integrate with broader digital marketing and communications efforts.
  • Drive client success by delivering strategic, data-driven programs that align with business goals and deliver measurable outcomes.
  • Lead the development of social and content strategies across paid, earned, shared, and owned media, ensuring campaigns are aligned with client objectives.
  • Ensure digital campaigns meet and exceed client expectations, overseeing strategy, social content, and creative direction in collaboration with account and creative teams.
  • Build and nurture strong relationships with clients, understanding their goals and delivering programs that drive meaningful results.
  • Mentor and develop digital associates, guiding their career growth and providing regular feedback.
  • Lead social media solutions efforts on pitches for net new business as well as organic growth.
  • Develop client proposals, and contribute to case studies that demonstrate our expertise.
  • Stay ahead of digital trends, sharing insights with the team and applying new approaches to enhance client strategies.
  • Work cross-functionally with internal teams across PR, creative, content, strategy, insights and analytics, and clients to ensure seamless campaign execution.

Highwire provides specialized public relations services aimed at helping disruptive companies, particularly in the technology sector, communicate effectively. The agency utilizes its background in journalism and its strategic location in Silicon Valley to craft tailored communication strategies that resonate with target audiences. Highwire's services include media relations, content creation, crisis communication, and strategic consulting, all designed to meet the unique needs of each client. What sets Highwire apart from its competitors is its focus on delivering measurable results and its deep understanding of the fast-paced tech industry. The company's goal is to create meaningful business outcomes for its clients by ensuring their messages are effectively conveyed in a complex media landscape.

Company Size

51-200

Company Stage

Growth Equity (Venture Capital)

Total Funding

$1.2M

Headquarters

San Francisco, California

Founded

2008

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for AI-driven PR strategies enhances Highwire's service offerings.
  • Acquisitions like Candor Content expand Highwire's digital marketing capabilities.
  • Strategic location in the Bay Area offers access to emerging tech sectors.

What critics are saying

  • Internal restructuring from new executive appointments may disrupt service delivery.
  • Integration challenges from acquisitions could lead to operational inefficiencies.
  • Departure of key personnel may result in loss of client relationships.

What makes Highwire unique

  • Highwire specializes in PR for disruptive tech companies, leveraging Silicon Valley's innovation hub.
  • The firm integrates journalism roots with strategic PR, offering tailored communication strategies.
  • Highwire's focus on AI and robotics positions it as a leader in tech PR.

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Benefits

Health Insurance

Dental Insurance

Paid Parental Leave

Hybrid Work Options

401(k) Company Match

Home Office Stipend

Wellness Program

Company News

The Robot Report
Dec 28th, 2024
Bay Area Events Note The Convergence Of Ai And Robotics

The San Francisco Bay Area is a nexus of AI and robotics. Source: Adobe Stock. The San Francisco Bay Area is the nexus of the artificial intelligence revolution in the U.S., anchored by San Francisco, with the renaissance of robotics investment and innovation in Silicon Valley. AI is merging with and embodied by robotics here. For instance, Waymo’s driverless cars are a common sight in San Francisco. NVIDIA CEO Jensen Huang said the future of AI is physical AI, embodied by robotics including self-driving cars

GlobeNewswire
Dec 19th, 2024
Highwire Appoints Mike Steavenson As Executive Vice President Of Enterprise Technology Practice, Elevates Jason Mayde To Cto

SAN FRANCISCO, Dec. 19, 2024 (GLOBE NEWSWIRE) -- Highwire, a high-impact communications and marketing partner for global technology and healthcare companies, is proud to announce the appointment of Mike Steavenson as Executive Vice President of its Enterprise Technology Practice and the elevation of Jason Mayde to Chief Technology Officer (CTO). By expanding its technology leadership team, Highwire bolsters its commitment to harness the transformative power of AI in every aspect of its business and to offer clients unparalleled expertise in both B2B technology and AI. Highwire is committed to leveraging AI in a way that ensures quality, safeguards ethics, and complies with all applicable regulations. This approach harnesses the power of AI responsibly to drive innovation, efficiency, and impactful results for clients. “AI is transforming every industry, including communications and marketing, so investment in enterprise and technology talent distinguishes Highwire as we guide our clients in this new era,” said Highwire interim CEO Carol Carrubba

PRWeek
Jul 30th, 2024
Highwire PR hires Real Chemistry's Chuck Hemann

At the start of the year, Real Chemistry named group president and managing partner Kevin Johnson to oversee capabilities, including social media planning and activation; starpower, its pop culture and influencer agency; paid media; and omnichannel practices.

GlobeNewswire
Jan 18th, 2024
Highwire Acquires Candor Content To Strengthen Digital Marketing Offering

SAN FRANCISCO, Jan. 18, 2024 (GLOBE NEWSWIRE) -- Highwire, a high-impact communications and marketing partner for global technology and healthcare companies, announced today that it has acquired Candor Content, a content marketing company with expertise across technology and healthcare. Candor’s services help clients fuel their inbound marketing with organic, high-intent traffic and qualified leads, while publishing helpful, relevant, authoritative content that builds trust with prospects and customers. “Culturally and philosophically, Highwire is well aligned with Candor Content in our common goal to deliver high-impact business results for clients through the full spectrum of storytelling, content, analytics and digital activation,” said Emily Borders, principal at Highwire. Candor Content's clients and employees will immediately integrate into Highwire, while the company’s co-founders, Matt McAllister and Evan F.P., will serve as senior vice president of content marketing and senior vice president of content strategy, respectively. “Candor Content distinguishes itself with creative solutions that significantly impact business performance,” said James Holland, Digital EVP at Highwire

O'Dwyer's
Dec 14th, 2022
PR News | On the Move: AMF Media Group Names Granger Marcomm President

Granger comes to AMF from Highwire PR, where she served as vice president, overseeing public relations for major tech brands, developing creative media relations plans, and leading teams through strategic thinking and professional growth and development.