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AleSmith Brewing Company

Territory Sales Representative

Field SalesPosted on Nov 13
Full-timeSan Diego, CA, USA$72.4k /yr

About the Job

Requirements

  • Must be at least 21 years of age.
  • Must have a proven track record of developing strong relationships and meeting or exceeding sales goals.
  • Must have solid knowledge of beer styles and the craft brewery industry.
  • Must have basic computer skills with Excel, Word, and PowerPoint.
  • Must be available to work occasional evenings, weekends, and holidays for special work-related events such as beer dinners and tap takeovers.
  • Must be able to travel up to 25% of the time.
  • Must be able to lift 55 pounds regularly and sit at a desk for long periods; occasional prolonged standing may be needed at events or trade shows.

Responsibilities

  • Develop and maintain strong relationships with distributors and key on-premise and off-premise accounts.
  • Promote and sell draft and packaged beer, and grow distribution and volume in the assigned territory.
  • Create and improve brand visibility in the assigned territory.
  • Handle new distributor inquiries and process new and recurring orders.
  • Assist the Regional Sales Manager in executing business plans to meet annual goals and drive accountability with distributors and key accounts.
  • Assist the Regional Sales Manager in planning and coordinating new market and product launches and promotions to achieve sales goals.
  • Assist the Regional Sales Manager in creating and presenting monthly and annual reviews to distributors.
  • Update the sales database with distributor orders.
  • Prepare monthly sales and marketing reports on market research, competitors, and activity for monthly presentations to management.
  • Update and maintain the calendar of market launches and festivals in the assigned territory, and share it with the leadership team.
  • Adhere to and maintain the annual budget under the direction of the Regional Sales Manager.
  • Stay informed about current legislation and industry trends, and communicate relevant information to the Regional Sales Manager.
  • Research and participate in continuous education related to the role, including customer service, sales techniques, and the craft beer industry.
  • Assist in resolving customer and distributor issues and ensure customer satisfaction while maintaining the company’s integrity.
  • Participate in monthly meetings conducted by distributor management.
  • Provide weekly reports on territory activities to the Regional Sales Manager.
  • Represent the company by attending or pouring at special events such as beer dinners and beer festivals.

Desired Qualifications

  • Strong interpersonal skills and a track record of developing relationships and achieving sales goals.
  • Knowledge of beer styles and the craft brewery industry.
  • Approachability, composure, and a strong customer-service orientation.
  • Solutions-oriented, self-motivated, and results-driven approach.
  • Analytical and problem-solving skills.
  • Verbal, written, and presentation skills for communicating with staff, customers, and vendors.
  • Initiative and ability to work with minimal supervision in a flexible, fast-paced environment.
  • Organizational skills, multitasking, and ability to handle competing priorities.
  • Attention to detail and ability to complete assignments accurately and efficiently.
  • Ability to build rapport and effective working relationships with customers, vendors, and staff.
  • Ability to collaborate cross-functionally with all departments to meet business goals and objectives.
  • Passion for craft beer and knowledge of the brewing industry.
  • Motivation, hard work, safety-mindedness, and innovation.

About the Company

Company size
Not listed
Company stage
Not listed
Total funding
Not listed
Headquarters
San Diego, CA
Founded
1995

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