Full-Time

Senior Manager

Global Go To Market Strategy Opportunities

Posted on 6/18/2024

SharkNinja

SharkNinja

1,001-5,000 employees

Designs and manufactures home appliances and gadgets

Mid, Senior

Needham, MA, USA

Category
Business Research
Project Management
Strategy Development
Business & Strategy
Required Skills
Market Research
Sales
Communications
Marketing
Data Analysis
Requirements
  • 3+ years of commercial related project management experience
  • Strong project and program management skills
  • Strong communication skills
  • Cross-functional influencing skills
  • Relationship building skills
  • Degree in Business Administration, Marketing, Economics, or related field (MBA strongly preferred)
  • 3+ years of experience in commercial strategy, business development, or related roles
  • Experience in a matrix consultative and/or leadership position, preferably within a similar industry
  • Proven track record of developing and implementing successful commercial strategies, playbooks, and/or highly detailed ways of working.
Responsibilities
  • Participate in the development of the company's commercial strategy in alignment with overall business goals.
  • Develop an end-to-end commercialization playbook for our key categories
  • Analyze market trends, customer needs, and competitor activities to identify opportunities for improvement.
  • Conduct market research and analysis to identify emerging trends, customer preferences, and competitive threats.
  • Use data-driven insights to make recommendations for product development, pricing, and market positioning.
  • Work closely with the Marketing, Sales Teams, and Strategic Sales & Analytics team to develop effective sales strategies and tools.
  • Provide guidance on target markets, customer segments, and value propositions.
  • Provide detailed direction to cross functional teams to ensure the commercial strategy is followed consistently and we are asking the right questions before product market launch.
  • Lead the development of go-to-market plans for new products or services.
  • Define the messaging, positioning, and channels to reach target customers via playbooks and ways of working.
  • Work closely with product development, marketing, finance, and operations teams to ensure alignment of commercial strategy with overall business objectives.
  • Communicate strategy effectively across the organization to ensure buy-in and execution.
  • Define key performance indicators (KPIs) to measure the success of commercial initiatives.
  • Regularly monitor and analyze KPIs to track progress and identify areas for improvement.
  • Ensure cross functional partners are adhering to the Commercial Playbook to ensure SharkNinja methodology is consistently delivered.

SharkNinja designs and manufactures home appliances and cleaning products that aim to make everyday tasks easier and more enjoyable. Their product range includes vacuum cleaners, kitchen appliances, and various household gadgets. These products are engineered to enhance efficiency and improve the quality of life for users. SharkNinja stands out from competitors by focusing on high-performance and reliable solutions, which consistently receive positive feedback from customers. The company’s goal is to foster long-term relationships with consumers by prioritizing satisfaction and trust, encouraging repeat purchases and brand loyalty.

Company Size

1,001-5,000

Company Stage

Private

Total Funding

$558.6M

Headquarters

Needham, Alabama

Founded

1994

Simplify Jobs

Simplify's Take

What believers are saying

  • SharkNinja benefits from the growing demand for smart home integration.
  • The rise of eco-friendly products aligns with SharkNinja's energy-efficient offerings.
  • E-commerce growth provides SharkNinja with direct-to-consumer sales opportunities.

What critics are saying

  • Increased competition from iRobot may impact SharkNinja's market share.
  • The saturated outdoor cooking market poses challenges for the Ninja FlexFlame.
  • Strained supply chain from launching 20 new products could affect SharkNinja's operations.

What makes SharkNinja unique

  • SharkNinja offers innovative, high-performance home appliances and cleaning products.
  • The company integrates advanced technology like PowerDetect in its vacuum cleaners.
  • SharkNinja's product lineup includes unique multi-functional kitchen appliances.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Family Planning Benefits

Mental Health Support

Professional Development Budget

Flexible Work Hours

Paid Vacation

Remote Work Options

401(k) Company Match

Health Insurance

Company News

HR Tech Wire
Feb 27th, 2025
SharkNinja to Participate in the BofA 2025 Consumer & Retail Conference

SharkNinja, Inc. (NYSE: SN), a global product design and technology company, today announced that the Company will be participating in the BofA 2025 Consumer & Retail Conference in Miami, FL.

Cerebral Overload
Feb 26th, 2025
Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame(TM)

SharkNinja, Inc. (NYSE: SN), a global product design and technology company, today unveiled the Ninja(TM) FlexFlame(TM), a revolutionizing outdoor cooking system.

MarketBeat
Sep 14th, 2024
William Blair Investment Management LLC Invests $190.48 Million in SharkNinja, Inc. (NYSE:SN)

William Blair Investment Management LLC invests $190.48 million in SharkNinja, Inc. (NYSE:SN).

Appliance Retailer
Sep 12th, 2024
IFA 2024: SharkNinja confirms 20 new products for ANZ

SharkNinja also introduced ReverseClean technology to its Power Detect upright, cordless stick and cordless auto empty vacuums.

Stock Titan
Sep 5th, 2024
SharkNinja Revolutionizes Floor Cleaning with New Shark(R) PowerDetect(TM) Technology Available in Robot and Cordless Vacuums

SharkNinja (NYSE: SN) has unveiled two groundbreaking vacuum cleaners at IFA 2024: the Shark(R) PowerDetect(TM) Clean & Empty Cordless Vacuum and the Shark(R) PowerDetect(TM) NeverTouch Pro 2-in-1 Robot Vacuum and Mop.

INACTIVE