Full-Time

Demand Planner

Confirmed live in the last 24 hours

Fellow

Fellow

51-200 employees

Designs and sells premium coffee brewing equipment

Food & Agriculture
Consumer Goods

Compensation Overview

$130k - $150kAnnually

Senior

San Francisco, CA, USA

Requires in-office presence in San Francisco for three days per week.

Category
Production Planning & Scheduling
Operations & Logistics
Required Skills
Data Analysis
Requirements
  • 5+ of experience in demand planning or a related role, with a proven track record of success.
  • Proficiency in demand forecasting tools and ERP systems.
  • Strong analytical and problem-solving skills.
  • Excellent internal communication skills and executive presence; ability to work with all functional areas of the business, from go-to-market teams to engineering and operations.
  • Excellent external communication skills to collaborate effectively with retail customers and distributor partners.
  • Knowledge of the consumer goods industry is a plus.
Responsibilities
  • Develop and maintain a robust demand forecasting process, incorporating historical trends, sell-through data, market insights, and customer inputs to generate accurate and timely demand forecasts. Your challenge will be to translate top-line growth targets and expectations to a SKU-level forecast to drive the supply planning process.
  • Collaborate with Sales, Category Management and Marketing teams to gather market insights, customer feedback, and promotional plans to incorporate into demand forecasts. Form relationships with retailer customers and distributors to collaborate on jointly owned demand forecasts. Collaborate with the Financial Planning & Analysis team on Financial projections.
  • Establish the 'demand planning tech stack' required to run an efficient, accurate, well-documented and effectively disseminated process. Become the company’s power user.
  • Work closely with Supply Chain and Production teams to ensure demand plans align with product launch timing, production schedules and capacity constraints.
  • Utilize data analytics and forecasting tools to analyze demand patterns, identify anomalies, and make data-driven recommendations for improvements.
  • Lead Demand Review meetings with key stakeholders as part of the broader Sales and Operations Planning (S&OP) process. Participate in other (S&OP) meetings to communicate demand forecasts, inventory status, and potential issues to senior management. Propose and lead overstock/obsolete inventory sell-down plans.
  • Establish and monitor key performance indicators (KPIs) related to demand planning, inventory turns, and forecast accuracy, and drive continuous improvement.
  • Develop demand plans for new product launches and work closely with cross-functional teams to ensure a smooth introduction to the market.
  • Serve as a subject matter expert, educating channel owners (e.g. wholesale, direct-to-consumer) on forecasting best practices.

Fellow Industries, Inc. designs and sells high-quality coffee brewing equipment and accessories, including electric kettles, coffee grinders, and travel mugs. Their products focus on aesthetics, functionality, and precision to enhance the coffee brewing experience for both individual enthusiasts and professional baristas. Fellow operates primarily through a direct-to-consumer model, selling products via their online store and flagship retail locations in San Francisco and Los Angeles. This approach allows them to maintain control over customer experience and build brand loyalty. Unlike many competitors, Fellow emphasizes innovative product design and customer feedback to continually improve their offerings. The company's goal is to provide premium coffee experiences at home and in cafes, catering to the growing demand for specialty coffee equipment.

Company Stage

Series B

Total Funding

$39.2M

Headquarters

San Francisco, California

Founded

2013

Growth & Insights
Headcount

6 month growth

6%

1 year growth

13%

2 year growth

36%
Simplify Jobs

Simplify's Take

What believers are saying

  • Fellow's recent $30 million Series B funding round provides significant capital for further innovation and expansion.
  • The company's partnerships with renowned coffee influencers and roasters, such as Square Mile Coffee Roasters and Morgan Drinks Coffee, enhance its brand visibility and credibility.
  • Being named to Fast Company's list of the World's Most Innovative Companies for 2023 underscores Fellow's commitment to continuous innovation and industry leadership.

What critics are saying

  • The specialty coffee equipment market is highly competitive, requiring Fellow to continuously innovate to maintain its edge.
  • Relying heavily on a direct-to-consumer model may limit market reach compared to competitors who utilize broader distribution channels.

What makes Fellow unique

  • Fellow's focus on high-quality, aesthetically pleasing coffee brewing equipment sets it apart in the specialty coffee market, where many competitors prioritize functionality over design.
  • The direct-to-consumer model allows Fellow to maintain control over the customer experience and build a strong brand presence, unlike competitors who rely heavily on third-party retailers.
  • Fellow's products have received numerous awards and accolades, including recognition from Oprah's Favorite Things and the Specialty Coffee Association, highlighting their industry-leading innovation and quality.

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