M

MrBeast

YouTube-driven entertainment brand with food ventures

Director Corporate Communications & Social Reputation

PR & CommunicationsConfirmed live in the last 24 hours
Full-timeNew York, NY, USAIn-person

About the Job

Requirements

  • At least 10 years of experience in corporate communications, external communications, reputation management, social strategy, or related disciplines.
  • A proven record of developing and leading communications strategies for high-profile brands, public figures, or rapidly growing organizations; experience in creator economy, consumer brands, media, gaming, or high-growth technology environments is preferred.
  • Deep expertise in social reputation management, executive communications, and public engagement strategies, including strong understanding of X, LinkedIn, and emerging digital communities.
  • Significant experience managing complex or high-visibility issues, crises, or reputation-sensitive situations, with familiarity with social listening, sentiment analysis, and reputation intelligence platforms.
  • A strong track record advising senior executives, founders, or public-facing leaders, and driving thought leadership and executive positioning programs.
  • Experience building scalable communications frameworks, governance models, and operational processes, including managing communications agencies and external partners.
  • Exceptional written, verbal, and presentation skills, with the ability to influence stakeholders at all levels.
  • Demonstrated success leading cross-functional initiatives and aligning diverse stakeholder groups around communications objectives.
  • Ability to work and thrive in a fast-paced startup environment.
  • Resilience and composure, especially in high-pressure or high-scrutiny situations.

Responsibilities

  • Develop and lead the overall external communications and social reputation strategy for Beast Industries.
  • Advise the CEO and senior executives on reputation management, executive visibility, messaging, and public engagement.
  • Define and evolve the company's public voice, engagement philosophy, and governance model across LinkedIn and X.
  • Build and oversee editorial strategies focused on reputation, thought leadership, corporate storytelling, and trust-building.
  • Establish communications frameworks, escalation pathways, and decision-making protocols for emerging issues and high-visibility moments.
  • Design and implement social listening, sentiment analysis, and early-warning systems to proactively identify opportunities and risks.
  • Partner with Marketing, Content, Beast Philanthropy, Legal, HR, and Executive teams to align communications initiatives.
  • Identify and develop internal subject matter experts, executives, and spokespeople to strengthen the company's public presence.
  • Deliver executive-level reporting, insights, and recommendations related to reputation health, audience sentiment, and communications effectiveness.

Desired Qualifications

  • Experience developing and leading communications strategies within the creator economy, consumer brands, media, gaming, or high-growth technology environments.

About the Company

MrBeast

YouTube-driven entertainment brand with food ventures

MrBeast creates digital media content on YouTube featuring large-scale challenges, giveaways, and philanthropy. Its products extend into food and consumer goods: MrBeast Burger operates as a virtual restaurant that uses partner kitchens to fulfill online orders, and a line of chocolate products. The business earns through YouTube ad revenue, brand sponsorships, merchandise sales, and profits from its food and beverage ventures. The model relies on video content to attract a global, young audience and to drive demand for its store-brand offerings and sponsorships, then monetizes across media, merchandise, and meals. The company differentiates itself by high-stakes, participatory content and a clear philanthropic angle, along with diversified revenue streams beyond advertising. The goal is to entertain a worldwide audience while funding charitable initiatives and pursuing sustainable growth across media and consumer products.

Company size
1,001-5,000
Company stage
Growth Equity (Non-Venture Capital)
Total funding
$300M
Headquarters
Greenville, NC
Founded
2012

Recently Posted Jobs

Explore more opportunities at MrBeast

See more jobs