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Publicis Groupe

Runs advertising and digital transformation services

Senior Data Analyst

Data AnalysisConfirmed live in the last 24 hours
Full-timeNo salary listed

About the Job

Requirements

  • A master's degree in Computer Science, Engineering, Information Technology, or a related field is required, along with one year of experience in the job offered or in any occupation where the required experience was gained.
  • One year of experience designing and building interactive dashboards in Tableau and Microsoft Excel for automotive clients.
  • One year of experience creating complex SQL queries to track and analyze key performance indicators.
  • One year of experience automating tasks using Microsoft Excel Macros and Python.
  • One year of experience managing administrative activities across Tableau Server infrastructure.
  • One year of experience importing, manipulating, and processing multiple-format source datasets using SAS programming.
  • One year of experience designing and implementing marketing campaign programs in SAS, ensuring data correctness, and incorporating ad hoc requirements.
  • One year of experience collaborating with internal stakeholders to manage data flow and understand and implement business rules.
  • One year of experience contributing to monthly client presentations and reporting analysis results in Microsoft Excel, with strategic and tactical recommendations.
  • One year of experience migrating and analyzing large legacy datasets from Microsoft Excel to Python using Pandas.
  • One year of experience creating proofs of concept and performing exploratory data analysis, profiling, and data mining using Pandas.
  • One year of experience creating Tableau dashboards using filters, sets and groups, parameters, and calculated fields.
  • One year of experience implementing data blending and creating dual-axis graphs with multiple measures in Tableau.
  • One year of experience executing and streamlining ASC 606 revenue recognition and global revenue finance functions using Microsoft Excel, SQL/PL-SQL, and Alteryx.

Responsibilities

  • Develop and implement techniques or analytics applications that transform raw data into meaningful information using data-oriented programming languages and visualization software.
  • Collaborate with internal and external stakeholders to manage incoming and outgoing data, understand business rules and changes, and support project execution.
  • Analyze the performance of multiple digital marketing channels and monthly campaigns, and make changes to improve performance.
  • Design and execute data sourcing, staging, processing, and manipulation using SAS programming, and produce output data for monthly campaigns.
  • Review and quality-check output data for correctness to support efficient client marketing campaigns.
  • Run ad hoc analyses on marketing programs to check data correctness and verify results.
  • Prepare monthly, quarterly, and yearly presentations explaining analysis and data-processing results.
  • Discuss recommendations and strategies with stakeholders to increase client revenue and profits.
  • Design and build interactive dashboards to measure retail marketing campaign effectiveness.
  • Handle ad hoc activities and incoming tasks concurrently.
  • Maintain timely and effective deliverables and improve them based on feedback.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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