Program Manager
Influencer Marketing
Posted on 11/30/2023
INACTIVE
Mavrck

51-200 employees

Enterprise influencer marketing and social media scheduling platform
Company Overview
Mavrck is a comprehensive enterprise influencer marketing platform that offers brands a streamlined process to identify and collaborate with creators, manage campaigns, and measure their return on investment. The company's competitive edge lies in its robust platform, trusted by globally recognized brands like P&G and Lyft, and its recent acquisition of Later, a leading social media scheduling platform, further enhancing its service offerings. Mavrck's commitment to technical innovation is evident in its use of functional cookies to optimize website functionality, analyze website usage, and tailor advertising, ensuring a user-friendly experience for its clients.
B2B

Company Stage

Series A

Total Funding

$413M

Founded

2014

Headquarters

Boston, Massachusetts

Growth & Insights
Headcount

6 month growth

-29%

1 year growth

-40%

2 year growth

-20%
Locations
Cambridge, MA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Communications
Marketing
CategoriesNew
Product
Growth & Marketing
Social Media
Requirements
  • 5+ years of relevant experience in Influencer Marketing or influencer innovation, agency background a plus
  • Strong project management skills
  • Ability to act as a trusted advisor to clients
  • Team player with problem-solving and analytical skills
  • Professional presence and confidence in client meetings
  • Strong communication and collaboration skills
  • Interest in digital marketing industry and trends
Responsibilities
  • Lead and execute strategy and campaigns for ~5-12 customers, including Fortune 500 and Mid-Market Brands
  • Design influencer strategies for the brand, provide guidance, and report on influencer campaigns
  • Become an expert in Mavrck’s platform to increase customer performance and adoption of Mavrck’s software and services
  • Build and deliver Strategic Business Reviews on a quarterly basis for your customers
  • Leverage internal organization tool (Teamwork) to manage tasks and track time
  • Establish and nurture strong customer relationships, positioning yourself as a trusted advisor to your clients
  • Manage contractual deliverables with high caliber service delivery, maintaining customer budgets
  • Communicate regularly with brands via emails and regular meetings, providing necessary services to meet the customer’s KPIs
  • Delegate tasks to junior team members focusing on quality control of client execution deliverables
  • Mentor junior team members through exemplifying best practices & proactively talking through learning opportunities
  • Contribute to evolving best practices and documentation, acting as the voice of the customer and the voice of the influencer for internal product feedback
  • Complete trainings and participate in learning opportunities for your own professional development
  • Meet Later’s expectations for productivity, quality, continuous improvement, and goal accomplishment
Desired Qualifications
  • Ability to use data to drive solutions
  • High degree of integrity, empathy and focus on 'doing the right thing'
  • Ability to learn quickly and adapt, and manage priorities effectively