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Truist Bank

Runs banking and lending for people and businesses

Premier Advisor

Wealth Management & Financial AdvisoryConfirmed live in the last 24 hours
Full-timeHickory, NC, USANo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree with a concentration in business, accounting, finance, or banking, or equivalent financial services experience and related training.
  • At least five years of financial services experience working with clients in banking, investments, or retail lending, including Retail, Wealth, Advisory, or Retail Lending experience; alternatively, one year of experience in a financial client relationship manager role.
  • Advanced knowledge of personal financial planning, advisory, insurance, investment management, and asset allocation concepts, and understanding of retail credit and traditional retail bank products for the mass affluent market.
  • Active Securities Industry Essentials (SIE), FINRA Series 7 and Series 66 licenses (or Series 63 and 65 in lieu of Series 66) and applicable Life, Health, and Variable Insurance licenses, or ability to obtain them within 100–150 days of job entry. Active FINRA licenses must be transferred within 60 days of job entry.
  • Must be compliant with the SAFE Mortgage Licensing Act within 30 days of employment in the role, including new or transferred registration, and meet applicable NMLS background-check requirements.
  • Strong interpersonal, sales, and relationship management skills.
  • Strong written, verbal, and presentation skills, including proficiency in basic computer applications such as Microsoft Office products.

Responsibilities

  • Serve as primary relationship manager for a portfolio of mass affluent clients and sell, deliver, and provide ongoing service for suitable fee-income and retail banking products and services.
  • Establish and periodically update understanding of clients’ financial needs and conditions through profiling and personal financial planning analysis.
  • Work proactively with the financial advisor on assigned investment accounts to support adherence to investment and asset-allocation objectives and policies.
  • Monitor economic, legal, financial-planning, investment, market, and business trends affecting mass affluent clients and serve as a personal financial planning and advisory resource for clients, their attorneys, and Certified Public Accountants.
  • Meet revenue growth, profitability, and retention goals by developing new clients, expanding services, and marketing new products to existing clients.
  • Participate in the sales management process, including delivering client service behaviors, supporting Truist segmentation models, using the automated sales process, and supporting referral processes and guidelines.
  • Maintain and update sales activity, pipeline, and other pertinent information in the bank's contact management system.
  • Build working relationships with Truist teammate product and service specialists to support client service and development, provide an integrated approach to developing and servicing the portfolio, and advocate for clients with those partners.
  • Establish and maintain mutually beneficial business relationships with external centers of influence to support business development.
  • Work within audit, compliance, and regulatory frameworks to maintain a high-quality, compliant portfolio of client relationships.
  • Participate in the ongoing implementation and development of the Premier Banking program, including its processes, products, services, and operating policies and procedures.

Desired Qualifications

  • A master's degree in business, accounting, finance, or banking.
  • Mass affluent banking experience.
  • Completion of or enrollment in professional-level certification programs, with preference in rank order for Certified Financial Planner (CFP), Chartered Financial Analyst (CFA), Accredited Asset Management Specialist (AAMS), Certified Trust and Financial Advisor (CTFA), Chartered Life Underwriter (CLU), Chartered Retirement Planning Counselor (CRPC), or Chartered Financial Consultant (ChFC).
  • Completion of a Leadership Development Program or Banking School, such as Truist Leadership Development Program or Banking School.

About the Company

Truist Bank

Runs banking and lending for people and businesses

Truist Bank runs consumer and commercial banking for households, small businesses, and larger companies across the United States. Its services connect everyday accounts and borrowing with business cash management and wealth planning through the wider Truist group. Customers manage money through branches and digital banking, while businesses use the bank to collect payments, move funds, and finance operations. It earns interest on loans and fees for banking and trust services, with brokerage and investment advice handled by separate affiliates. The Truist brand emerged from the BB&T and SunTrust merger in 2019, and the bank is headquartered in Charlotte, North Carolina.

Company size
10,001+
Company stage
IPO
Headquarters
Charlotte, NC
Founded
2019

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