EU LIVE Operation Project Intern - TikTok Shop

Responsibilities

The e-commerce industry has experienced tremendous growth in recent years and has become a highly competitive space among leading internet companies. Its future growth potential remains significant. With millions of loyal users globally, we believe TikTok is uniquely positioned to deliver a new and better e-commerce experience. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok Shop the commerce channel of choice for merchants, creators, affiliates, and consumers. We are looking for passionate and talented individuals to join our Product and Operations team and help build an innovative, secure, and intuitive e-commerce ecosystem for users and brands across Europe. As a Project Intern, you will have the opportunity to contribute to impactful projects and gain hands-on experience in a fast-paced, international working environment. Through on-the-job learning, you will develop practical operational and analytical skills while gaining a deeper understanding of your career interests. Applications will be reviewed on a rolling basis, and we encourage you to apply early. As one of the key pillars of TikTok Shop’s growth in Europe, the LIVE Operations team is responsible for developing a strong ecosystem of livestream merchants and creators, strengthening consumers’ awareness and adoption of LIVE shopping, and driving GMV growth through livestream commerce across European markets. Responsibilities - Assist in conducting detailed data analysis to support informed business decisions and identify growth opportunities across European markets. - Support the end-to-end execution of key central LIVE projects, from strategy development and merchant or creator recruitment to campaign execution and post-project performance reviews. - Coordinate with local market teams to ensure central initiatives are effectively localized and implemented, while tracking progress and resolving operational issues. - Assist in developing and improving LIVE commerce playbooks by integrating global best practices with European market characteristics. - Support the dissemination of playbooks and best practices through webinars, offline events, training sessions, and community management. - Collaborate with cross-functional teams, including Product, Recommendation, Governance and Experience, Campaign, Category Operations, and local market teams, to implement growth initiatives and remove project roadblocks. - Monitor and analyze livestream performance across markets, delivering regular and ad-hoc reports with actionable insights. - Identify successful market practices and support their replication and scaling across Europe.

Qualifications

Minimum Qualifications - Professional proficiency in English and Chinese to communicate effectively with local stakeholders and cross-functional teams. - Proficiency in an additional European language to support communication with sellers and local teams across European markets. - Currently pursuing a Bachelor’s degree, with availability to undertake an internship for at least three months. - Strong analytical skills and proficiency in Microsoft Excel or Google Sheets; experience with SQL or data visualization tools is a plus. - Strong project management and execution skills, with the ability to manage multiple tasks and deliver results in a fast-paced environment. - Excellent communication and stakeholder-management skills, with the ability to collaborate effectively across functions and markets. - Strong attention to detail, ownership, and willingness to engage deeply in operational execution. - Interest in e-commerce, livestream commerce, social media, or the creator economy. Preferred Qualifications - Previous internship or project experience in e-commerce, technology, consulting, operations, or digital marketing. - Familiarity with TikTok and other content-driven or e-commerce platforms. - Comfortable working with data to identify business insights and translate them into actionable recommendations. - Experience working in an international or cross-cultural environment.

Job Information