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IPG Mediabrands

Global media planning, buying, analytics

Media Buyer - Investments

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$66.5kIn-person

About the Job

Requirements

  • One year of agency experience is required.
  • Strong mathematical ability is required.

Responsibilities

  • Negotiate and place commercials within the television and video marketplace for accounts within an assigned group of markets.
  • Estimate, update, and adjust program ratings.
  • Negotiate and document rates, special placements, and added value.
  • Execute media plans while adhering to established budgets and timelines.
  • Communicate orders and changes clearly and accurately to media vendors.
  • Monitor buys in progress, arrange for makegoods and credits, and take responsibility for post-buy results.
  • Track media expenditures in systems to ensure budget compliance.
  • Research and maintain records of trends, innovations, and changes that affect media buying.
  • Collaborate with clients, media team members, and media planners to resolve media billing issues.
  • Work with the planning group to manage budgets, develop strategies, negotiate media buys, and execute customized enhancements.
  • Stay informed about relevant technology, creative work, media trends, and innovations.

Desired Qualifications

  • One to three years of media buying or planning experience as a junior or assistant buyer at a media agency is preferred.
  • Work experience in national or spot television, radio, or digital media is preferred.

About the Company

IPG Mediabrands

Global media planning, buying, analytics

What IPG Mediabrands does: It provides global media and marketing solutions, offering services such as media planning and buying, creative development, data analytics, and performance measurement for a wide range of clients across industries. How its products work: By using data analytics, market research, and technology to build tailored media strategies that reach target audiences across TV, digital platforms, social media, and print. Revenue comes from fixed fees, commissions, and performance-based incentives, aligning the agency’s compensation with client results. How it differs from competitors: It combines a global reach with a data-driven, technology-enabled approach and a client-centric model, delivering integrated services from planning, buying, and creative to analytics and performance reporting. What its goal is: To help clients maximize return on investment and achieve business objectives through effective media and marketing campaigns, fostering long-term partnerships.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
London, United Kingdom
Founded
2007

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