Senior Digital Executive

Company Description

Publicis Groupe is the second largest communications group in the world, a leader in marketing, communication, and digital business transformation. As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One.

Publicis Groupe offers its clients seamless access to the expertise of its 100,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient, and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

Overview

We’re looking for someone who gets both sides of the game, planning and execution, and isn’t afraid to roll up their sleeves to make media magic happen.

Responsibilities

What you’ll do

• Build and run end-to-end media plans, from brand awareness to conversion across digital and offline channels
• Be the boss of the budget: plan, track, optimize, and recommend how to spend smarter
• Dive into dashboards and data, analyze performance, spot what’s working, and shape the next move
• Work closely with clients, internal teams, and regional partners to make sure everything flows smoothly and stays sharp
• Present campaign results with clarity, confidence, and ideas to grow bigger next round
• Keep your radar on, stay updated on the newest ad trends, tools, and tricks to keep us ahead of the curve
• Optimize bid strategy and media mix for best performance across platforms

Qualifications

Who this role is for

• You’ve worked in media/digital for 2–3 years and still want work in this industry
• You’ve got real hands-on experience with performance marketing or digital ad execution
• You’re confident with tools like Google Ads, Facebook Ads Manager, GA4, DV360, TikTok Ads Manager
• You love numbers, think in data, and can turn chaotic dashboards into clean, client-ready insights
• Detail-obsessed, sharp in follow-through, and always 2 steps ahead when managing campaigns