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TEGNA

Local news broadcaster with multiple stations

Account Executive

Full-Time
No salary listed
Senior
Jacksonville, FL, USA
In PersonLocal travel to meet clients and partners is required.
Sales & Account ManagementAccount Executive

About the job

Requirements
  • At least 5 years of media, digital, or advertising sales experience with a proven track record of meeting or exceeding revenue targets in a competitive market.
  • Demonstrated ability to prospect, open new business, and build a self-sustaining pipeline.
  • Command of the modern media landscape, including broadcast television, streaming and connected television, programmatic, digital video, display, social, and content.
  • Experience selling to business owners and/or agencies, with the presence to lead a strategic pitch.
  • Strong negotiation, presentation, and relationship-building skills.
  • Fluency in turning data and analytics into a clear return-on-investment story.
  • Proficiency with customer relationship management systems and Microsoft Office.
  • Valid driver's license with the ability to travel locally to meet clients and partners as needed.
Responsibilities
  • Build and maintain a strong pipeline of local and regional advertisers, connect with key decision-makers, and create opportunities across broadcast television, Premion streaming and connected television, and digital.
  • Uncover each client's business goals, assess the market and competitive landscape, and develop tailored, multi-platform solutions tied to measurable outcomes.
  • Own the full sales cycle by prospecting, qualifying, presenting, negotiating, and closing business while meeting activity and revenue targets.
  • Convert accounts into long-term partnerships and expand them through upselling and cross-selling across the portfolio while renewing and growing accounts each cycle.
  • Build compelling, insight-driven proposals showing how broadcast reach and connected-television targeting combine to deliver return on investment.
  • Manage the pipeline, forecast accurately, keep deals moving in the customer relationship management system, and partner with account, creative, and product teams to deliver campaigns that perform and retain.
Desired Qualifications
  • Familiarity with Google Analytics, demand-side platforms, supply-side platforms, and advertising-management tools.

About the company

TEGNA provides local news and advertising services. It operates 64 TV stations across 51 U.S. markets and distributes content via web, mobile apps, streaming, and traditional TV. Each station offers live and on-demand news, weather, and sports through Roku and Amazon Fire TV apps. TEGNA produces trusted news content and civic stories, while supporting local businesses with advertising solutions across television, digital, and OTT through Premion. The company differentiates itself by owning top network affiliates in major markets, operating multicast networks (True Crime Network, Twist, Quest), and offering cross-platform local news and targeted advertising to reach local audiences. Its goal is to help communities thrive by delivering truthful reporting and providing sustainable, community-focused media services.

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

McLean, Virginia

Founded

2017

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Simplify's Take

What believers are saying

  • Seattle Kraken and Dallas Wings partnerships deepen TEGNA’s live-sports audience moat.
  • June 16 promotion of Kurt Rao accelerates AI and digital-product consolidation.
  • July 14 Scott Gill promotion strengthens station technology and sports operations across 64 stations.

What critics are saying

  • Judge Troy Nunley’s April 17 injunction keeps Nexstar and TEGNA operationally separated.
  • California AG Rob Bonta seeks to block the March 19 Nexstar-TEGNA acquisition entirely.
  • If Nunley unwinds the deal, TEGNA loses integration synergies and current leadership structure.

What makes TEGNA unique

  • TEGNA owns 64 local stations across 51 markets, plus hundreds of digital properties.
  • Premion gives TEGNA a national CTV and OTT ad platform beyond broadcast.
  • Brad Ramsey’s sports-rights team keeps locking exclusive local game inventory for stations.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • 401(k) Company Match
  • 401(k) Retirement Plan
  • Mental Health Support
  • Paid Vacation
  • Paid Holidays

Company News

Business Insider
Oct 22nd, 2026
TEGNA and Houston Comets announce partnership to broadcast games locally on KHOU and KTBU.

TEGNA and Houston Comets announce partnership to broadcast games locally on KHOU and KTBU. Oct. 22, 2026, 05:05 PM MCLEAN, Va. and HOUSTON, Oct. 22, 2026 (GLOBE NEWSWIRE) - TEGNA Inc. (NASDAQ: NXST) and the Houston Comets today announced a multi-year partnership, making KHOU and KTBU the local broadcast home of the Comets. Starting with the team's 2027 season, locally available Comets games will air free over-the-air on KTBU, with select games simulcast on KHOU, TEGNA's CBS affiliate in Houston. The games will also be simulcast on Space City Home Network, the team's regional sports network, and on SCHN+, the direct-to-consumer streaming service. As a founding marketing partner for the team, KHOU will create new and exclusive Comets content year-round, providing coverage across its newscasts, 24/7 streaming channel and digital platforms. KHOU and TEGNA will also play a key role in advertising and sponsorship sales for the team's broadcasts on the stations. "The Comets' return to Houston is a big moment for the city, and we're proud to be part of it," said Brad Ramsey, senior vice president and head of sports rights, TEGNA. "This partnership expands our WNBA footprint and lets us connect the team with the community, bringing fans closer to the Comets on and off the court, all year." "Bringing the Comets back to Houston is about reigniting the passion, pride and energy that have always connected this organization with its fans and community," said Gretchen Sheirr, President of Business Operations for the Houston Rockets and Comets. "As the WNBA continues to reach new heights, we're thrilled to partner with TEGNA to make Comets basketball more accessible to fans across the Houston area through free, over-the-air broadcasts on KTBU and additional coverage on KHOU. We're excited to bring fans closer to the action and deliver outstanding coverage as we begin this exciting new chapter in Comets history." One of the WNBA's original eight franchises, the Comets won the league's first four championships and helped create the early identity and success of the league. Houston's return to the WNBA comes during a period of extraordinary momentum for the league, which plans to expand to 18 teams by 2030. "KHOU has covered Houston sports for decades, and the Comets' homecoming is a story we've been waiting to tell," said David Loving, president and general manager, KHOU. "As a founding partner, we're ready to bring Comets action to fans across the region." How to watch: * KTBU (channel 55): Every locally available game airs live on KTBU. * KHOU 11: Select games each season are simulcast on KHOU. * Over the air: Fans can watch for free with an antenna. * On Space City Home Network and SCHN+ streaming service. About TEGNA TEGNA Inc. is a wholly owned subsidiary of Nexstar Media Group, Inc. (NASDAQ: NXST), operating independently of Nexstar consistent with the Hold Separate Order issued by the United States District Court for the Eastern District of California on April 17, 2026. TEGNA is a multiplatform media company operating 64 local television stations in 51 U.S. markets, and hundreds of websites, mobile and Connected TV (CTV) apps, and Premion, a leading Connected TV and Over-the-Top (OTT) advertising platform. For TEGNA media inquiries, contact: Molly McMahon Sr. Director, Corporate Communications 703-873-6422 [email protected] For Houston Comets media inquiries, contact: Tracey Hughes Vice President of Communications Houston Rockets | Houston Comets | Toyota Center 713-758-7335 [email protected] Markets Insider and Business Insider Editorial Teams were not involved in the creation of this post. Sponsored Financial Content

The Desk
Oct 20th, 2026
Ex-TEGNA exec Adrienne Roark joins media tech firm Genna.

Ex-TEGNA exec Adrienne Roark joins media tech firm Genna. [email protected] October 20, 2026 Former TEGNA Chief Content Officer Adrienne Roark has joined media technology company Genna as an advisor, taking on a role focused on helping news organizations use artificial intelligence to streamline production and expand the distribution of journalism across digital platforms. Roark announced the appointment Tuesday, less than a year after leaving TEGNA following the company's on-paper acquisition by Nexstar Media Group. Genna develops AI-powered tools designed to help publishers and media organizations transform existing reporting into video programming for distribution across multiple platforms. The company says its technology is intended to simplify production workflows while leaving editorial decisions and standards under newsroom control. n announcing her new role, Roark said news organizations need to address the amount of time journalists spend performing repetitive production and administrative tasks rather than reporting. "Too many of our journalists do not have enough time to do actual journalism because they are buried in busywork," Roark said, adding that tasks like transcribing interviews, managing files, navigating content management systems and adapting stories for different platforms often require jugging different apps and platforms. Roark said research from Caretta found broadcast journalists spend nearly three-quarters of their day on technical workflows instead of reporting. Roark's own experience at TEGNA demonstrated how collaboration between editorial, production and technical teams could help reduce those burdens through AI-powered newsroom tools. "At TEGNA, I saw what's possible when product, technology, and editorial teams come together to build AI tools for journalists: less time lost to repetitive work, and more time and headspace for the real work of journalism," Roark said. Roark joined TEGNA in February 2025 as Chief Content Officer, overseeing the company's local news and content operations. She reported directly to then-CEO Mike Steib. During her tenure, TEGNA expanded its digital news distribution efforts, including the development of dedicated streaming applications offering around-the-clock local news programming. Roark announced her departure earlier this year, shortly after Nexstar completed its acquisition of TEGNA once it received sign-offs from federal regulators. The transaction is the subject of an antitrust lawsuit filed by DIRECTV and several state attorneys general; while the case plays out, TEGNA is operating separate from Nexstar, despite being a subsidiary. Before joining TEGNA, Roark held several senior leadership positions at CBS News & Stations, including President of CBS News & Stations. Her responsibilities included oversight of television stations in major markets such as New York and Boston.

The Desk
Oct 19th, 2026
Hearst Television hires TEGNA veteran Chris Plourde for distribution role.

Hearst Television hires TEGNA veteran Chris Plourde for distribution role. [email protected] October 19, 2026 Hearst Television has hired Chris Plourde, a longtime finance and strategy executive at TEGNA, as its new Vice President of Strategy & Distribution, the company announced. Plourde joins Hearst after spending 20 years at TEGNA, where he most recently served as Vice President of Financial Planning & Analysis. He will report to John Robertson, Hearst Television's Senior Vice President of Strategy & Distribution. In his new position, Plourde will work on distribution strategy, technology partnerships and relationships with television networks and multichannel video programming distributors (MVPDs). His responsibilities will also include supporting the company's advanced advertising partnerships. "Finding a leader with Chris's depth of experience is a rare and exceptional opportunity," Michael J. Hayes, President of Hearst Television, said in a statement. "His arrival further strengthens what is, without question, the finest strategy and distribution team in the local television business, and positions us to lead Hearst Television boldly into its next generation." At TEGNA, Plourde worked on distribution strategy, corporate development and financial planning, including commercial negotiations involving television distribution agreements. His responsibilities included developing financial models to support distribution revenue forecasts, negotiations and new business ventures. He also oversaw financial strategy and analysis related to network affiliation agreements and other strategic partnerships. That experience will carry over to his new role at Hearst, where he will assist Robertson with the company's distribution relationships and commercial partnerships. "Chris brings an extraordinarily distinctive and wide-ranging breadth of experience, and we are fortunate to welcome him to the team," Robertson said. "His insight and perspective will be invaluable as we continue to build on our momentum and he will be instrumental in helping drive our relationships with networks and MVPDs, including our advanced advertising partnerships." Plourde joined TEGNA in 2006 after earning a bachelor's degree from Northeastern University. He also holds a Master of Business Administration degree from George Mason University. Hearst Television operates local television stations across the United States and is a subsidiary of Hearst Corporation. Its strategy and distribution team oversees business relationships involving television networks, distribution platforms and other industry partners.

NewsCheckMedia LLC
Oct 16th, 2026
TEGNA names Tim Thomas to lead Atlanta & Macon stations.

TEGNA names Tim Thomas to lead Atlanta & Macon stations. Oct 16, 2026 | TVN Staff Save this article for later! Login or create a Free Member Profile to bookmark it. Tim Thomas will oversee WXIA-WATL in Atlanta and WMAZ in Macon as TEGNA shifts Kristie Gonzales to a new ad sales role. TEGNA Inc. said Thursday that it has appointed Tim Thomas to lead WXIA, its NBC affiliate in Atlanta, along with sister station WATL and WMAZ, the CBS affiliate in Macon. Thomas will oversee station operations across platforms and drive results for advertisers. He currently serves as president and general manager of TEGNA Florida, where he leads the company's Tampa-St. Petersburg and Jacksonville operations. TEGNA said he has more than two decades of experience across broadcast, digital and station operations. Thomas succeeds Kristie Gonzales as president and general manager at WXIA-WATL and WMAZ. Gonzales has been named vice president of ad sales and will oversee sales teams in TEGNA's Northeast and Southeast regions. "Tim is a visionary leader who blends operational excellence with clear insight into what drives our future growth and success," Joan Barrett, group general manager for TEGNA's Northeast and Southeast regions, said. "We are confident he will bring that same passion, energy and proven track record to the Atlanta and Macon markets." "I was at WXIA earlier in my career, and I'm excited to return to continue the station's success across platforms," Thomas said. "I'm looking forward to working with the teams in Atlanta and Macon to create meaningful content and to develop new opportunities that will increase our impact for viewers and advertisers." Before his Florida role, Thomas was president and general manager of TEGNA's West Texas stations, KWES, KXVA and KIDY, where the company said he led all operations and increased broadcast share. Under his leadership, KWES received a Regional Edward R. Murrow Award for Overall Excellence in 2022. Thomas also previously served as station operations manager for WXIA-WATL in Atlanta, where he oversaw local on-air and digital programming and developed new business opportunities. The company described Thomas as an experienced media executive with leadership across broadcast, digital and station operations.

NewsCheckMedia LLC
Oct 15th, 2026
Tegna promotes four sales leaders to expanded roles.

Tegna promotes four sales leaders to expanded roles. Oct 15, 2026 | TVN Staff Save this article for later! Login or create a Free Member Profile to bookmark it. Jay Donovan, Kristie Gonzales, Kari Jacobs and Byron Wilkinson get new sales leadership roles across the company's digital and ad sales teams. Tegna Inc. said today four sales executives are taking on new and expanded roles as the company looks to grow revenue across its local media brands. Jay Donovan was promoted to vice president of digital sales, where he will lead digital growth strategy across Tegna's more than 60 media brands. Donovan has more than 15 years of experience in digital media and advertising technology. Kristie Gonzales was named vice president of ad sales and will oversee teams in Tegna's Northeast and Southeast regions. Gonzales has more than 20 years of industry experience and is currently vice president of revenue at Tegna and president and general manager of WXIA, Tegna's NBC affiliate in Atlanta. Kari Jacobs was named vice president of ad sales for Tegna's Midwest and West regions. Jacobs began her career in journalism before moving into the revenue side of media. She has worked in broadcast television, radio, digital and cable and has been with Tegna for more than 20 years. Byron Wilkinson was named vice president of ad sales for Tegna's Texas and Mid-South regions. Wilkinson is president and general manager of KVUE, the company's ABC affiliate in Austin. He has more than 26 years of experience in broadcast and digital media. The company said Wilkinson has built teams and strategies that span local and national sales across linear, streaming and digital platforms. "Jay, Kristie, Kari and Byron have proven they know how to bring technology, sales expertise and creativity together to serve our clients," said Mark Cornetta, Tegna senior vice president of sales. "In an increasingly competitive environment, we need experienced leaders willing to rewrite the playbook for our local sales teams, and they're the right people to do it."