Full-Time

Senior Manager

Integrated Marketing

Posted on 5/14/2024

Observe.AI

Observe.AI

201-500 employees

AI-powered conversation intelligence platform

AI & Machine Learning
Financial Services

Senior

Remote in USA

Required Skills
Marketing
Requirements
  • 6+ years of experience managing integrated marketing campaigns in a B2B SaaS environment
  • Proven track record of developing and executing successful multi-channel marketing campaigns
  • Exceptional ability to collaborate and influence across teams
  • Creativity in developing engaging and innovative campaign ideas
  • Strong ability to interpret data, extract insights, and drive campaign improvements
Responsibilities
  • Understand the ideal buyer persona and build connected buying journeys
  • Transform the integrated campaigns strategy into funnel-focused initiatives
  • Develop a comprehensive cross-channel campaign
  • Forecast, measure, analyze, and report on the impact of campaign activities
  • Forge strong collaboration with cross-functional teams

Observe.AI offers a conversation intelligence platform powered by a 30 billion-parameter contact center large language model (LLM) and Generative AI, providing insights from 100% of customer interactions to enhance frontline team performance and drive business outcomes. The platform enables real-time guidance, targeted coaching, and automated workflows, leading to improved sales conversions, compliance adherence, and customer sentiment.

Company Stage

Series C

Total Funding

$221.1M

Headquarters

Redwood City, California

Founded

2017

Growth & Insights
Headcount

6 month growth

13%

1 year growth

15%

2 year growth

28%