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Sunny Health & Fitness

Direct-to-consumer home gym equipment provider

Social Media Coordinator

Social Media Strategy & ManagementConfirmed live in the last 24 hours
Full-timeCity of Industry, CA, USA$22 - $25 /hr

About the Job

Requirements

  • Have 1–2 years of hands-on experience in social media, content marketing, influencer marketing, creator partnerships, or related fields.
  • Understand social media algorithms, audience behavior, and factors that influence reach, retention, and engagement.
  • Be familiar with Instagram, YouTube, Facebook, Pinterest, and emerging platform features.
  • Have experience maintaining content calendars, spreadsheets, trackers, or CRM systems, with working knowledge of Microsoft Excel.
  • Have strong written and verbal communication skills, with close attention to accuracy and brand voice.

Responsibilities

  • Support the Social Media Manager in executing social strategy across Instagram, Facebook, Pinterest, YouTube, and other relevant platforms.
  • Maintain the social content calendar and supporting content decks for campaigns, product launches, and evergreen content.
  • Schedule and publish approved content accurately and on time using social media management tools.
  • Monitor comments, direct messages, and mentions daily, responding in the brand voice and encouraging audience engagement.
  • Collaborate with internal teams to gather assets and maintain consistent messaging across channels.
  • Monitor trends, conversations, and cultural moments to identify timely content opportunities.
  • Assist with influencer, ambassador, and creator campaigns from coordination through execution.
  • Assist with performance reporting and campaign recaps, highlighting key takeaways.

Desired Qualifications

  • Be familiar with Later.com or a comparable social media management platform.
  • Be familiar with product launch sequencing and social media go-to-market strategies, including pre-launch, launch-day, and post-launch content.
  • Have a creative eye and experience shooting or editing social-first content, including short-form video and user-generated content.
  • Understand engaging hooks, pacing, storytelling, and platform-specific content best practices.
  • Have experience with photography or long-form video production.
  • Have experience with social commerce, influencer marketing, or affiliate management tools.
  • Be familiar with Monday.com or a similar project management platform.
  • Provide a portfolio or work samples demonstrating relevant content creation experience.
  • Have a bachelor's degree in Marketing, Communications, or Business, or equivalent hands-on experience.

About the Company

Sunny Health & Fitness

Direct-to-consumer home gym equipment provider

Sunny Health & Fitness provides a broad range of home gym equipment, including exercise bikes, treadmills, rowers, and elliptical machines, sold directly to consumers through its online platform. Its products are designed to help people maintain a healthy lifestyle at home, offering reliable and affordable options with warranties to ensure customer trust. The gear works as standard cardiovascular and strength-training machines—consumers choose equipment suitable for their space and fitness goals, and use at-home routines supported by the company’s direct-to-consumer sales model. The company differentiates itself from competitors through direct online sales, competitive pricing, frequent promotions, and warranties, prioritizing customer satisfaction and accessibility. Its goal is to make quality home fitness equipment easy to buy and dependable for everyday use.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Industry, California
Founded
2002

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