Full-Time

Account Manager

CRM

Posted on 7/15/2024

Zeta Global

Zeta Global

1,001-5,000 employees

AI-driven marketing technology for customer engagement

Enterprise Software
AI & Machine Learning

Compensation Overview

$65k - $75kAnnually

Junior, Mid

Georgia, USA

Category
Customer Success Management
Sales & Account Management
Required Skills
Communications
Management
Marketing
PowerPoint/Keynote/Slides
Requirements
  • Bachelor’s degree
  • 2-4 years’ experience in account management or a client-side marketing department with deep experience with: Email/Digital marketing, Customer journey development, Multi/Omnichannel marketing, Campaign management
  • Superior presentation skills/PowerPoint storyboarding
  • Adept at problem solving
Responsibilities
  • Manage client budget and forecast processes.
  • Work with client to plan and execute a wide range of campaigns across addressable channels.
  • Ensure compliance with SLAs.
  • Evaluate opportunities to grow the scope of services and tools.
  • You will be the “connector” between Zeta and the client in order to maintain and grow the business relationship.
  • Adapt quickly to the client’s business model and culture in order to consult and advise them with expertise.
  • Use persuasion, facts and business cases to gain buy-in and incent others to complete actions – influence management is critical.
  • Demonstrate critical thinking/problem solving skills to frame a situation/concept.
  • Communicate effectively downward, laterally and upward.
  • Balance company, team, and personal achievement.
  • Establish and build deep rooted client relationships across multiple levels.
  • Spearhead projects and facilitate cross-functional team communication.
  • Liaise with operational resources in the US and offshore to ensure superior execution of client campaigns.

Zeta Global focuses on enhancing marketing strategies for brands through data-driven technology. Its main product, the Zeta Marketing Platform, uses artificial intelligence to provide a real-time overview of potential and existing customers, allowing brands to create personalized marketing experiences across various channels. This platform aggregates extensive real-time data, including consumer behavior and purchase intentions, to identify customer needs and predict churn. Unlike many competitors, Zeta Global emphasizes a deep understanding of individual consumer behavior, enabling more effective engagement strategies. The company's goal is to help brands acquire new customers, retain them longer, and increase their overall value through improved marketing outcomes.

Company Stage

IPO

Total Funding

$301.5M

Headquarters

New York City, New York

Founded

2007

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Zeta's acquisition of ArcaMax enhances its data cloud and platform capabilities.
  • The launch of Zeta NEXT showcases new AI technologies for marketing success.
  • Achieving carbon neutrality in 2022 positions Zeta as a leader in sustainability.

What critics are saying

  • Integration challenges from acquiring LiveIntent and ArcaMax may affect operations.
  • Increased competition from emerging AI-driven platforms could erode market share.
  • Reliance on third-party data providers may be impacted by data privacy regulations.

What makes Zeta Global unique

  • Zeta Global leverages AI to create personalized marketing experiences at scale.
  • The company offers a real-time view of prospects using advanced analytics and big data.
  • Zeta's platform integrates AI-driven predictive analytics for optimized marketing strategies.

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Benefits

Unlimited Paid Time Off

Health Insurance

Dental Insurance

Vision Insurance

Employee Equity and Stock Purchase Plan

Employee Discounts

Wellness Program

Pet Insurance

INACTIVE