National Key Account Manager Ecommerce
Red Bull
National Key Account Manager Ecommerce
Red Bull
Manufactures and markets energy drinks
Driving eCommerce Strategy & Growth
You will execute Red Bull’s global and local eCommerce vision across pure players, marketplaces, B2B platforms, and emerging digital touchpoints. You’ll ensure the right assortment, pricing, promotions, and visibility to outperform the competition online.
Key Account Leadership
You will build and lead strong relationships with key eCommerce partners and buyers. You will ensure Red Bull maximizes distribution, visibility, content quality, promotions, and search and browse performance across all major platforms.
Commercial & Operational Excellence
You will work closely with internal stakeholders and external partners to ensure accurate forecasting, stock availability, flawless execution, and brand protection across online platforms. Data‑driven decision making and continuous optimization will be central to your success.
Cross‑Functional Collaboration
You’ll collaborate with Marketing, Trade Marketing, Operations, Finance, Legal, and global teams to deliver integrated plans and best in class online execution, sharing insights and learnings across the organization.
People Development
You will coach and develop team members, fostering a high‑performance, collaborative, and positive team culture aligned with Red Bull’s values.
5+ years of experience in Key Account Management, ideally within FMCG, grocery, or online retail
2+ years of eCommerce experience, with strong understanding of online shopper behavior and digital sales drivers
Proven ability to drive commercial results with major online platforms (e.g. Amazon, marketplaces)
People management experience
Business‑fluent Japanese and English
Strong analytical mindset with a test‑and‑learn approach
Excellent stakeholder management and communication skills
・Retirement program (Defined Contribution Plan, 6.5% of monthly base salary)
・Group life insurance
・Group medical insurance
・Long-term disability insurance (income security)
・Benefit one
・Maximum of 20 days of annual leave right after entering the company (it differs depending on joining month)
・Staff discount for Red Bull and AlphaTauri apparel purchased on RB's online store.
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Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.
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