Lead Salesforce Platform Engineer

Overview

About Business Unit:

The Automotive Practice at Epsilon is a rapidly growing team, driving growth for major players in the automotive industry - from Original Equipment Manufacturers (OEMs) to dealerships across North America. Part of a 1,600-member multinational team, the practice provides the automotive world’s largest service reminder platform, alongside agency services and digital media solutions. A leader in the automotive space, the team supports over 50% of auto dealerships in North America and maintains relationships with over 280 million customers. Home to innovation and ground breaking technology, our Auto team leads the game in developing outstanding software and solutions for hyper-personalized digital marketing.

Position Summary:

We are seeking a highly skilled Lead Salesforce Platform Engineer to lead the design, configuration, development, and integration of our Salesforce Sales Cloud platform. This role requires a unique blend of deep Salesforce administration expertise, hands-on software development skills, and enterprise integration experience.

The ideal candidate will serve as the technical owner of the Salesforce platform, partnering with business collaborators and technical teams to deliver scalable solutions, automate business processes, and integrate Salesforce with internal and external systems. This individual must be comfortable working across the full technology stack, including Salesforce configuration, Apex development, APIs, Python-based integrations, data management, and solution architecture.

Click here to view how Epsilon transforms marketing with 1 View, 1 Vision and 1 Voice.

Responsibilities

Salesforce Platform Ownership

• Serve as the primary technical lead for Salesforce Sales Cloud.
• Design, configure, and maintain Salesforce objects, fields, page layouts, validation rules, security settings, permission sets, reports, and dashboards.
• Lead platform governance, release management, and standards.
• Ensure scalability, reliability, and long-term maintainability of the Salesforce environment.

Application Development

• Develop custom Salesforce solutions using:
• Apex
• Lightning Web Components (LWC)
• SOQL/SOSL
• Visualforce (as needed)
• Design and implement complex business logic and automation.
• Optimize Salesforce performance and fix technical issues.

Enterprise Integrations

• Design and develop integrations between Salesforce and enterprise platforms.
• Develop and maintain REST and SOAP API integrations.
• Build and support integrations with platforms such as:
• Workfront
• AEM
• Databricks
• ERP systems
• Marketing platforms
• Data warehouses
• Custom applications
• Evaluate and implement integration patterns including APIs, middleware, event-driven architecture, and ETL processes.

Python & Automation Development

• Develop Python applications and services that interact with Salesforce and external systems.
• Build data synchronization, transformation, and automation processes.
• Create reusable integration frameworks and utilities.
• Support automation initiatives across sales, marketing, and operational systems.

Data Management

• Maintain data integrity and governance standards.
• Design and support large-scale data migration efforts.
• Develop data quality monitoring and remediation processes.
• Support master data management initiatives.

Architecture & Solution Design

• Translate business requirements into scalable technical solutions.
• Recommend platform improvements and modernization opportunities.
• Participate in multi-functional architecture discussions.
• Develop user documentation and solution designs.

Collaboration & Leadership

• Partner with Sales Operations, Marketing, Analytics, Product, and IT teams.
• Mentor junior Salesforce administrators and developers.
• Establish development standards and guidelines.
• Lead technical design and code review sessions.

Qualifications

Required Qualifications

Salesforce Expertise

• 9+ years of Salesforce platform experience.
• 5+ years of Salesforce Sales Cloud experience.
• Advanced Salesforce administration experience.
• Experience designing complex Salesforce solutions.
• Strong understanding of:
• Security model
• Sharing rules
• Profiles and Permission Sets
• Flows
• Data modeling
• Reports and dashboards

Development Experience

• Strong Apex development experience.
• Lightning Web Components (LWC).
• Experience with Salesforce APIs.
• Strong SQL skills.
• Git source control experience.

Integration Experience

• Extensive REST API experience.
• Experience developing integrations between Salesforce and external applications.
• Knowledge of integration patterns and architecture.
• Experience working with middleware and cloud platforms.

Programming Skills

• Strong Python development experience.
• Experience building automated integrations and data workflows.
• Familiarity with:
• JSON
• XML
• OAuth
• Web Services
• Data transformation frameworks

Cloud & Enterprise Technologies

Experience with one or more:

• Azure
• AWS
• Databricks
• Workfront
• Adobe Experience Manager (AEM)
• Marketing Automation Platforms
• Enterprise Data Warehouses

Preferred Qualifications:

Certifications

• Salesforce Administrator
• Salesforce Advanced Administrator
• Salesforce Platform Developer I
• Salesforce Platform Developer II
• Salesforce Sales Cloud Consultant
• Salesforce Application Architect
• Salesforce System Architect

Additional Skills:

• CI/CD pipelines
• DevOps practices
• Containerization technologies
• Event-driven architectures
• Data engineering concepts
• AI and automation technologies

Success Profile

The ideal candidate is:

• A Salesforce expert who can both administer and develop.
• Comfortable writing Apex one day and Python the next.
• Experienced integrating Salesforce with enterprise platforms.
• Able to communicate effectively with both business and technical partners.
• Focused on automation, scalability, governance, and operational excellence.
• Capable of leading platform strategy while remaining hands-on with implementation.

Additional Information

Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels.

Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world.

Our pillars aren't just words. They're how we show up every day.

• People centricity: We focus on employee well-being in an environment where colleagues truly care about each other.
• Collaboration: We work together, support one another, and collectively achieve goals.
• Growth: There are endless opportunities for growth through learning, development and career advancement.
• Innovation: We drive progress through cutting-edge solutions and forward-thinking approaches.
• Flexibility: We’ve created a balance between work and personal life, and we encourage adaptability to solve problems creatively.

Our values guide us to create value for our clients, our people and consumers.

• Act with integrity
• Work together to win together
• Innovate with purpose
• Respect all voices
• Empower with accountability

These pillars and values are our foundation—shaping our culture, guiding our decisions, and uniting us in common purpose.

Epsilon is an Equal Opportunity Employer. 
Epsilon is committed to promoting diversity, inclusion, and equal employment opportunities by using reasonable efforts to attract, recruit, engage and retain qualified individuals of all ethnicities and backgrounds, including, but not limited to, women, people of color, LGBTQ individuals, people with disabilities and any other underrepresented groups, traits or characteristics.