Full-Time

Head of External Communications

Posted on 5/22/2024

Wayfair

Wayfair

10,001+ employees

E-commerce platform for furniture and decor

Consumer Goods

Senior

Cambridge, MA, USA

Required Skills
Communications
Journalism
Marketing
Requirements
  • Superb writing skills
  • Deep media relations and crisis communications experience
  • Strong executive presence
  • 10+ years of relevant experience
  • Bachelor’s degree in English, Communications, Journalism, Public Relations, or a related field
  • Demonstrated mastery of end-to-end content creation
  • Strong project management skills
  • Energized by working cross-functionally
  • Self-starter focused on delivering results
  • Grasps new information and seeks feedback
  • Experience leading and working alongside a team of strong performers
Responsibilities
  • Strengthen and maintain business press relationships
  • Own pre-briefs for earnings and other major business news/announcements
  • Identify top-tier speaking, editorial, and award opportunities for Wayfair leaders
  • Develop and manage Wayfair’s editorial calendar
  • Craft strategy and provide exec communications support for external exec communications and engagements
  • Work cross-functionally with marketing team to ensure alignment on Wayfair’s consumer brand and corporate communications
  • Manage inbound press/trade inquiries
  • Own reaction to threats to Wayfair's brand reputation
  • Own aboutwayfair.com maintenance and content
  • Own the vendor management for press release, media monitoring, and social monitoring

Wayfair is a leading e-commerce platform specializing in home furnishings and decor, offering an expansive selection that caters to diverse tastes and budgets. The company stands out for its strong customer-centric approach, utilizing advanced e-commerce technologies to enhance the shopping experience. Working at Wayfair provides employees with the opportunity to be part of a dynamic team that values innovation in digital commerce and customer engagement, making it an ideal environment for professionals passionate about driving technological advancements in the retail industry.

Company Stage

IPO

Total Funding

$2.3B

Headquarters

Boston, Massachusetts

Founded

2002

Growth & Insights
Headcount

6 month growth

-6%

1 year growth

-10%

2 year growth

-19%
INACTIVE