Senior Brand Manager - Dove Core & Sports Marketing

Job Purpose

The Dove Deodorant Senior Brand Manager, Core and Sports Marketing exists to drive growth for the flagship Dove Core deodorant business through strong brand deployment, demand creation, and Horizon 1 innovation. The role will also help shape Dove’s leadership in beauty and sports marketing by delivering culturally relevant programs and a consistent, compelling brand experience for consumers.

This role sits on the U.S. Dove AP/DEO team and works closely with agency partners and cross-functional teams across Customer Strategy and Planning, Digital, Public Relations, Media, Supply Chain, and Research and Development.

The role is suited to a growth-minded marketer who combines data-driven execution, creative thinking, cultural awareness, and strong commercial judgment. It offers significant ownership and executive-level visibility.

Key Accountabilities

• Lead brand marketing investment and demand creation for Dove Core AP, ensuring plans support brand growth and commercial objectives.
• Serve as the cross-agency lead for the integrated agency team, providing clear direction, constructive feedback, and accountability for best-in-class execution.
• Partner with the innovation team and media agency to develop, execute, measure, and optimize integrated media campaigns in real time.
• Collaborate with key customer teams to support innovation sell-in and lead shopper marketing plans and in-store execution.
• Support the development of Dove’s influencer marketing strategy and lead brand review and approval of influencer content.
• Own three-month-plus market share forecasting in partnership with Customer Strategy and Planning.
• Lead Dove Sports platform programs, including the US Open, FIFA, and Super Bowl activations.
• Manage Dove Core Horizon 1 innovation platforms and identify opportunities for expansion.
• Steward the Dove Core brand end to end, ensuring consumers receive a consistent and engaging brand experience across touchpoints.
• Build strong relationships with agency and cross-functional partners while independently advancing priorities and resolving executional challenges.

Required Qualifications

• Demonstrated brand marketing experience, including responsibility for integrated campaigns, demand creation, or brand activation.

• Strong analytical skills and business acumen, with the ability to use consumer, market, media, and commercial data to inform decisions.

• Experience leading cross-functional and agency partners to deliver complex initiatives and high-quality work.

• Ability to work independently, manage multiple priorities, and operate with a strong bias for action.

• Full-funnel marketing capability, with an understanding of how innovation, media, customer activation, shopper marketing, and in-store execution work together to drive growth.

Preferred Qualifications

• Experience within beauty, personal care, deodorants, consumer packaged goods, or another consumer-led category.

• Interest in beauty and cultural trends, particularly the intersection of beauty, sports, and entertainment.

• Experience developing sports marketing, influencer marketing, or large-scale cultural activation programs.

Pay: The pay range for this position is $119,400 to $179,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. 

Bonus: This position is bonus eligible. 

Long-Term Incentive (LTI): This position is LTI eligible. 

Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents. 

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