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Weekday AI

Proactive software engineer recruitment via referrals

Brand Reputation, SEO & PR Manager

PR & Communications +1Confirmed live in the last 24 hours
Full-time₹300k - ₹2.5M

About the Job

Requirements

  • At least 3 years of hands-on experience in online reputation management, search engine optimization, digital public relations, brand communications, or a closely related field.
  • A proven track record of improving and managing brand visibility and reputation across search results.
  • Strong expertise in search engine optimization, content strategy, technical search fundamentals, and search reputation management.
  • Practical understanding of Generative Engine Optimization, artificial intelligence-powered search, large language model discovery, and emerging search behavior.
  • Experience developing high-authority content strategies and securing relevant digital public relations or media placements.
  • Strong understanding of online reputation risks, search result management, brand monitoring, and crisis response.
  • Experience using reputation and monitoring platforms such as Google Alerts, Mention, Brand24, or equivalent tools.
  • Proven ability to respond quickly and strategically to reputation threats and emerging issues.
  • Strong content development and editorial judgment, including the ability to create compelling, credible, and search-optimized content.
  • Experience building relationships with journalists, publications, industry websites, communities, or other external stakeholders.
  • Understanding of customer advocacy, community building, reviews, testimonials, and authentic brand storytelling.
  • Strong analytical skills, including the ability to interpret search, content, reputation, and engagement data.
  • Strong research skills and willingness to experiment with emerging search engine optimization, artificial intelligence, and digital reputation techniques.
  • Excellent written and verbal communication skills.
  • Ability to work independently, manage priorities, and operate effectively in a fully remote environment.
  • Strong judgment, discretion, resilience, and ownership when handling sensitive brand and reputation matters.
  • Ability to work directly with senior leadership and clearly communicate reputation risks, opportunities, priorities, and results.

Responsibilities

  • Own and continuously improve the brand’s Page One search presence across Google and other relevant search ecosystems.
  • Develop strategies to ensure top search results are dominated by authoritative, accurate, and trusted brand or third-party properties.
  • Claim, optimize, maintain, and regularly refresh profiles across LinkedIn, Medium, industry directories, review platforms, and other high-authority websites.
  • Monitor brand search results, online mentions, reviews, media coverage, and reputation signals across relevant digital channels.
  • Develop and publish high-quality, search-optimized content to strengthen positive brand narratives and improve search visibility.
  • Build a content defense strategy to protect reputation through authoritative websites, editorial content, digital public relations, and organic search.
  • Develop relationships with journalists, industry publications, influencers, and high-authority websites to secure relevant press mentions, guest posts, and earned media opportunities.
  • Develop rapid-response content and public relations strategies when reputation risks or negative narratives emerge.
  • Coordinate multiple content assets and distribution channels to strengthen positive search visibility during reputation challenges.
  • Build and grow a genuine customer advocacy community that encourages satisfied customers to share authentic experiences.
  • Work with Customer Success and other teams to identify brand advocates and develop appropriate advocacy initiatives.
  • Encourage positive customer stories, reviews, testimonials, and community participation while maintaining authenticity and compliance with platform policies.
  • Develop and maintain reputation monitoring systems using tools such as Google Alerts, Mention, Brand24, or similar platforms.
  • Identify emerging reputation risks, negative narratives, search trends, and potential digital threats.
  • Track search engine optimization, reputation, content, media, and search performance metrics, and use insights to improve strategy.
  • Research developments in search engine optimization, artificial-intelligence search, large-language-model-driven discovery, Generative Engine Optimization, digital public relations, and reputation management.
  • Adapt strategies as search algorithms, platform policies, artificial-intelligence search behavior, and online trends evolve.
  • Collaborate with internal teams to align reputation, search engine optimization, content, customer experience, and communications initiatives.
  • Develop scalable processes and systems that improve the organization’s ability to protect and strengthen its digital reputation.

About the Company

Weekday AI

Proactive software engineer recruitment via referrals

Weekday.works helps companies hire software engineers through proactive outreach and peer-recommended candidates. Its platform automates tracking, pipeline management, and provides weekly updates, while it actively identifies engineers via peer networks, reaches out, shortlists, checks references, and schedules interviews. Differentiators include peer-backed vetting instead of traditional job boards, proactive outreach, and a passive-income reference feature that monetizes referrals. The goal is to reduce the time and effort of hiring by connecting companies with pre-vetted engineers who are open to new opportunities through a network-driven approach.

Company size
201-500
Company stage
Seed
Total funding
$2.3M
Headquarters
Bengaluru, India
Founded
2021

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