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Louisiana State University

Public research university in Baton Rouge, LA

Extension Associate - Regional Strategy and Outreach Coordinator

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeLouisiana, USAIn-person

About the Job

Requirements

  • A bachelor's degree in mass communications, marketing, or a related field is required.
  • A personal automobile and appropriate insurance coverage are required.
  • The employee must be a United States citizen or an alien lawfully authorized to work in the United States.
  • An offer of employment is contingent on a satisfactory pre-employment background check.

Responsibilities

  • Develop and manage content for web-based platforms, digital marketing campaigns, and other outreach channels.
  • Create content, manage content, provide graphic design and marketing support, and train faculty and staff in web publishing, content management, and communication tools.
  • Coordinate the development of new regional web materials, update existing resources, and archive outdated information.
  • Review digital content for accuracy, engagement, user focus, quality, consistency, style, grammar, and relevance, while maximizing accessibility and reach.
  • Support the design and implementation of digital media assets, including web pages, interactive applications, animations, audio, video, and other online engagement tools.
  • Provide guidance and training to faculty and staff on web content development, publishing practices, digital outreach strategies, and emerging communication technologies.
  • Review new content for compliance with Americans with Disabilities Act accessibility standards, assist with remediation of legacy materials, and promote accessibility and usability best practices.
  • Participate in ongoing planning and strategy meetings to align regional outreach with LSU AgCenter communication priorities, branding standards, digital engagement strategies, and technology initiatives.

Desired Qualifications

  • Prior experience marketing programs through social media and traditional news media outlets is preferred.
  • Experience with web-based applications, content management systems, and HTML is preferred.

About the Company

Louisiana State University

Public research university in Baton Rouge, LA

Louisiana State University (LSU) is a public flagship research university in Baton Rouge, Louisiana. Its academic mission encompasses undergraduate and graduate instruction, research, and public service.

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