Sika

Specialty chemicals for bonding, sealing, damping

Area Manager - Retail

Field SalesConfirmed live in the last 24 hours

Full-timeHowrah, West Bengal, IndiaNo salary listedIn-person

About the Job

Responsibilities

Fulfil and achieve distribution and sales objectives for key brands in the on-trade channel by successfully implementing sales strategies and plans.
Ensure full compliance with sales, price management, promotion, and merchandising requirements.
Ensure distribution objectives for specific SKUs are achieved according to the sales plan.
Drive sales in hardware, paints, cement, and sanitary channels.
Ensure high standards of product presence and merchandising in trade outlets.
Ensure target price levels are implemented for trade customers and consumers.
Identify target outlets, negotiate promotional activities, and implement them to a high standard.
Provide feedback and evaluate results for review by sales and marketing management.
Recommend appropriate credit levels and durations for trade accounts in accordance with standard policies and procedures.
Proactively evaluate and manage receivables to achieve collection targets set by sales management.
Develop and maintain mutually beneficial relationships with distributors, sub-distributors, and points of sale.
Manage and improve the performance of assigned trade accounts.
Achieve monthly sales volume targets and increase points of sale.
Provide timely and accurate information for updating Salesforce.com.
Regularly evaluate outlet data, call targets, and trade information to improve sales efficiency.
Promote new products and special deals.
Advise customers about delivery schedules and after-sales service.
Record orders and send details to the sales office.
Provide feedback on sales trends.

Job Description

An inspired self-starter and able to drive sales growth. Ultimately, a top-notch sales executive should be able to build rapport with customers and close sales Promoting new products and any special deals. Advising customers about delivery schedules and after-sales service. Recording orders and sending details to the sales office. Giving feedback on sales trends.

Key Responsibilities

To fulfil and achieve distribution and sales objectives for key brands in the on-trade channel by successful implementation of sales strategies and plans
To ensure full compliance of sales, price management, promotion and merchandising

Distribution

To ensure distribution objectives for specific SKUs are achieved as per sales plan
Focus on driving sales in Hardware, Paints, Cement & Sanitary channels
To ensure a high standard of presence and merchandising for key products in the trade
To ensure target price levels for both trade and consumers are implemented

Promotions

Identify target outlets, negotiate and implement promotional activities at the highest possible standard
Feedback and evaluation of results for sales and marketing management’s review

Control

To recommend appropriate level of credit and duration to trade accounts as per standard policies and procedures
To ensure collection through pro-active evaluation and management of receivables in order to achieve collection target as set by sales management

Trade Relationships

Develop and maintain amiable win-win relationship with the Distributors, Sub Distributors, PoS
Manage and improve performance of assigned trade accounts

Sales Management

To achieve the following core KPIs
- Monthly sales target volume
- Increase point of sales ( PoS )
Provide timely and accurate information for the updating of Salesforce.com
Evaluate outlet date, call targets and trade information on regular basis to drive improvement on sales efficiency

Qualifications

Additional Information

We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training. We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.

Sika

Area Manager - Retail

About the Job

Responsibilities

Job Description

Qualifications

Additional Information

About the Company

Sika

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