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LABHOUSE

Develops and publishes AI-powered mobile apps

Vice President of Growth

Full-Time
No salary listed
Senior, Expert
Bachelor's
Barcelona, Spain
HybridRemote within Spain; Barcelona-based employees are expected to work from the office at least two days per week.
Growth & MarketingPerformance & Paid Marketing

About the job

Requirements
  • A bachelor's degree in Business, Engineering, Economics, Marketing, or a related field is required.
  • At least 8 years of experience in growth or performance marketing roles, including at least 3 years in leadership positions, is required.
  • A proven track record of scaling consumer mobile apps from zero to meaningful revenue is required.
  • Hands-on experience managing performance marketing budgets of at least $1 million per month is required.
  • Deep hands-on expertise across Meta, Google Universal App Campaigns, TikTok, and ad networks is required.
  • Strong understanding of mobile attribution, mobile measurement partners including AppsFlyer, Adjust, and Kochava, SKAdNetwork, and the post-App Tracking Transparency landscape is required.
  • Experience building cohort analyses, lifetime value models, and unit economics from scratch is required.
  • Strong leadership and team-building skills are required.
  • Fluent English is required as the working language.
  • The ability to translate complex growth dynamics into clear narratives is required.
Responsibilities
  • Define and execute the growth strategy across all Labhouse apps.
  • Lead, mentor, and scale the Performance Marketing team.
  • Own the full user-acquisition budget across Meta, Google, TikTok, ad networks, and emerging channels.
  • Drive return on ad spend, lifetime value to customer acquisition cost, payback periods, and overall growth efficiency at the portfolio level.
  • Partner with Creative to build a high-velocity creative testing engine.
  • Partner with Product to align acquisition, monetization, and retention strategies.
  • Build reporting, attribution, and experimentation frameworks that enable confident scaling.
  • Identify and unlock new growth channels as the portfolio expands.
  • Report directly to the Co-CEO and own growth across the app portfolio.
Desired Qualifications
  • Subscription app experience is strongly preferred.
  • Experience with artificial-intelligence-powered creative production workflows is desirable.
  • Experience scaling multiple apps in parallel using a portfolio approach is desirable.
  • Spanish language skills are a plus.
  • A strong quantitative foundation is a plus.

About the company

Labhouse in Barcelona creates and publishes AI-powered mobile apps for productivity and entertainment, guiding ideas from concept to market launch. Its team has 15+ years of experience across video games, SaaS, and entertainment, led by the founders of Social Point. Self-funded and based at Pier 01, Labhouse handles its marketing and publishing in-house, with a focus on performance marketing; apps include Summary AI, Super Chat, Invoice Fly, and Notespace, collectively achieving over 100 million downloads. The goal is to turn innovative AI-powered ideas into widely adopted consumer apps and expand their reach in global app markets.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Barcelona, Spain

Founded

2022

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Simplify's Take

What believers are saying

  • Summary AI received multiple 2026 updates, including version 2.20.0 on September 21.
  • Labhouse claims over 100 million downloads, proving strong consumer acquisition.
  • In-house marketing and publishing speed launches and protect margins better than agencies.

What critics are saying

  • Otter, Fireflies, and Notta compress pricing and features in 2026.
  • Summary AI updates in September 2026 show maintenance, not breakout enterprise momentum.
  • If subscription growth stalls, Labhouse's self-funded model faces a hard shutdown path.

What makes LABHOUSE unique

  • Founded by Social Point cofounders Andrés Bou and Horacio Martos, since 2022.
  • Labhouse ships its own AI mobile apps, not client services, from Barcelona.
  • Summary AI and Invoice Fly give it consumer distribution across productivity categories.

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Benefits

Remote Work Options

Flexible Work Hours

Hybrid Work Options

Growth & Insights

Headcount

6 month growth

1%

1 year growth

5%

2 year growth

5%