Vice President Group Director of Media Strategy

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Overview

We’re searching for a Vice President/Group Director of Media Strategy who’s an expert in pioneering media solutions, takes ownership for leadership within the Media group and acts on a sense of creative collaboration.  You’ll oversee the development of strategy and Media for clients, leading 1-2 brands on a larger retail portfolio client.

• Contribute to a core team responsible for strategic initiatives
• Articulate departmental and customer segmentation and Media tactics
• Oversee development of program strategies across different teams
• Assume a huge role on core client teams and new business opportunities
• Maintain senior level relationship with publishers
• Engage in public relations within the Media field
• Represent the agency within industry organizations
• Support relevant training sessions
• Establish long-term trust with clients

Responsibilities

• Leading a team of 2-6x persons with oversight and accountability cross-functionally
• Cross-channel media strategy and planning leadership (applicable to client work and team education/training)
• Close collaboration with cross-functional teams - investment, analytics, account, project management, media tech, business operations
• Development of media thought-leadership
• Main point of contact for senior media and marketing clients

Qualifications

• Four year degree (Master’s degree preferred)
• 10-14 years of Advertising and Marketing industry experience
• 3 years of staff management and team leadership
• Expertise in the digital world
• Thorough knowledge and expertise in different types of Media
• Proven leadership ability and previous client relationship experience
• Exemplary verbal and written communication skills
• Time management and problem solving skills
• Proficiency in Excel, Word, PowerPoint, MRI, and CMR
• Track record of successful problem-solving skills
• Superior interpersonal and presentation skills
• Candidate must be open to travel as needed
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation
• Prior experience managing annual budgets of $50M+
• Cross-channel (needs to include traditional channels) media planning experience at the National levels
• Understanding of PESO

Got the sparkle? Apply if you believe your unique skills are a fit.

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.  Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]. Compensation Range: $146,490-230,460. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/15. All your information will be kept confidential according to EEO guidelines. 

 

Compensation Range: USD $146,490.00 - USD $230,460.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/1/2027.