Full-Time

Director of Performance Marketing

Posted on 6/27/2024

Databento

Databento

11-50 employees

Self-service platform for market data access

Fintech
Financial Services

Senior

H1B Sponsorship Available

Remote in USA

100% remote work is accommodated.

Category
Brand & Creative Marketing
Growth Marketing
Growth & Marketing
Required Skills
Rust
Python
Hubspot
SEO
Salesforce
C/C++
Requirements
  • Experience in the financial market data industry, and/or experience marketing an API product targeting developers.
  • Programming experience in languages/frameworks like Python, C++, and Rust.
  • Experience launching SEO and SEM campaigns on Google, Linkedin, Reddit, and more.
  • Daily usage of a CRM like Hubspot or Salesforce.
  • Experience with PLG and inbound marketing.
  • A desire to work at a fast-growing fintech startup.
Responsibilities
  • Develop and implement SEO and SEM strategies for each product launch.
  • Create and track relevant metrics to determine the return on investment of various growth and marketing channels.
  • Create technical content and ads targeted at our audience of developers.
  • Execute various inbound and outbound marketing strategies and growth hacks.
  • Research competitors and their performance marketing strategies.
  • Collaborate with executives to make decisions regarding the budget, branding, and direction of the company.
  • Create and maintain a successful brand and image.

Databento provides a self-service platform that allows users to access market data quickly and easily. Users can obtain live exchange feeds and large amounts of historical data, only paying for what they actually use. This flexibility makes it suitable for a wide range of clients, from large financial institutions to small startups. Unlike many competitors, Databento operates on a pay-as-you-go model, which helps users manage costs effectively. The company's goal is to simplify the process of accessing market data, making it more efficient and affordable for all types of users.

Company Stage

Series A

Total Funding

$64.3M

Headquarters

Boston, Massachusetts

Founded

2019

Growth & Insights
Headcount

6 month growth

7%

1 year growth

3%

2 year growth

38%
Simplify Jobs

Simplify's Take

What believers are saying

  • Databento's free public NTP service attracts algorithmic traders by solving time synchronization issues.
  • The US equities bundle with zero license fees disrupts traditional data feed markets.
  • Recent $10 million funding supports global expansion and platform development.

What critics are saying

  • Competition from established providers like Bloomberg and Refinitiv is increasing.
  • Complex integration of new BBO schemas may lead to customer dissatisfaction.
  • Regulatory scrutiny on data privacy could impact Databento's operations.

What makes Databento unique

  • Databento offers a self-service model for instant access to market data.
  • The company provides a pay-as-you-go pricing structure, enhancing cost efficiency.
  • Databento's servers are colocated for low-latency, high-fidelity data capture.

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