Full-Time

VP – Managed Sales

Posted on 4/2/2024

GroundTruth

GroundTruth

201-500 employees

Media company optimizing location-based marketing

Data & Analytics

Compensation Overview

$200,000 - $280,000Annually

Senior, Expert

Remote in USA

Required Skills
Sales
Salesforce
Marketing
Requirements
  • Bachelor's degree in Advertising, Marketing, Business or similar relevant field preferred, but not required
  • 8+ years of relevant sales experience with a proven track record of success and 4+ years experience managing Sales teams and/or relevant management experience
  • Expert-level understanding of the mobile ecosystem, location-based data and the various players in the space (location-based, attribution partners, programmatic, rich media providers, etc.)
  • Experience in building relationships with senior level clients and working directly with the C-Suite
  • Technical Skills: Salesforce, MSFT product suite, MediaOcean/Prisma, Expensify, Clearslide, ZOOM, Slack, The LIST/Winmo, SellerCrowd, Media Radar
  • Flexibility in both working hours and ability to travel for client meetings, industry events, or other business-related activities
Responsibilities
  • Lead, mentor, and coach a Managed sales team of 30+ sellers to drive performance and exceed sales goals
  • Establish and track key performance indicators to evaluate sales performance, measure progress against goals, and identify areas for improvement and growth
  • Implement strategic and innovative multi-platform sales plans and be responsible for driving and achieving revenue targets while increasing profitability
  • Implement pricing strategies, sales promotions, sponsorships and integrations to increase revenue across all channels and platforms
  • Identify new business opportunities and maintain strong relationships with key clients, advertisers, and agencies
  • Collaborate closely with senior leadership to ensure alignment with overall organizational objectives
  • Partner with Finance team to refine Commission structure
  • Develop and manage the sales budget, including forecasting, tracking expenses, and monitoring performance against targets and a P&L
  • Prepare regular sales reports, presentations, forecasts and budgets for executive management
  • Represent GroundTruth through thought-leadership opportunities at conferences (panel participant, moderating round-tables, speaking engagements) and agency-wide education/leadership sessions

GroundTruth is a media company specializing in leveraging proprietary mapping technology to optimize marketing strategies based on real-world behavior data. This focus on contextualizing physical locations to drive business outcomes offers a unique competitive advantage in the industry. The company's commitment to measurable results and a culture of data-driven innovation make it an excellent workplace for professionals passionate about impacting marketing with cutting-edge technological applications.

Company Stage

Series F

Total Funding

$154.9M

Headquarters

New York, New York

Founded

2009

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

-9%

2 year growth

-4%
INACTIVE