Full-Time

Email Production Specialist

Confirmed live in the last 24 hours

Cordial

Cordial

201-500 employees

Marketing platform for personalized messaging automation

Data & Analytics
Consumer Software

Compensation Overview

$66k - $75kAnnually

+ Equity + Bonus

Mid

Remote in USA

Category
General Marketing
Growth & Marketing
Required Skills
HTML/CSS
Requirements
  • Minimum of 3 years experience in email and digital operations, with hands-on production experience including HTML coding, automated customer journeys, A/B testing and audience queries.
  • Familiarity with database marketing, customer relationship management, and segmentation (preferred but not required).
  • Familiar with project management tools, e.g. Basecamp, Mavenlink, Microsoft Project, etc.
  • Some expertise in customer databases: relational database structure, data relationships, import and export processes.
  • Some knowledge of CAN-SPAM, CCPA, CASL laws and compliance.
  • Very strong attention to detail, well organized, and able to prioritize amongst numerous projects and tasks.
  • Detail-oriented with strong project management and organizational skills, comfortable with ambiguity and adept at solving problems creatively.
  • Positive outlook, self-starter, high emotional intelligence (EQ), and strong ability to take responsibility for successes and failures.
  • Ability to work both independently and with a team, with a strong bias toward collaboration and effective work in a cross functional and geographically dispersed team.
Responsibilities
  • Execute end-to-end email campaign production including: Coding dynamic, personalized emails in HTML/CSS, Setting-up/editing multiple programs within a deployment, Targeting segmentation, Developing schedules.
  • Ensure excellence with QA and troubleshooting HTML files using Litmus, EmailOnAcid, or similar inbox rendering tools.
  • Ensure email campaigns deploying across multiple internal systems adhere to industry best practices.
  • Build list segmentations and cross-channel message orchestrations in Cordial.
  • Collaborate with client creative teams, managers and stakeholders for the creation and management of content.
  • Examine all creative assets to ensure that content/message is approved by business owners and creative is optimized for delivery and performance.
  • Lead requesting additional data feeds in or out of the ESP platform to deliver on desired customer communication goals.
  • Monitor technical issues relating to email delivery and marketing automation.
  • Manage the proofing & approval process with the client: make updates as needed: copy updates, URL, images, content in transactional and marketing workflow emails.
  • Remain extremely focused on detail while managing multiple email campaigns simultaneously.

Cordial provides a marketing platform that helps brands automate their marketing strategies and send personalized messages to customers based on data. The platform is designed for various clients, particularly retail marketers, who want to engage their customers more effectively. Cordial's system unifies and activates customer and business data, allowing brands to connect with their audience in personalized ways across multiple channels. Users can create and manage dynamic marketing campaigns using built-in tools, which has resulted in increased customer engagement and revenue for those brands. Unlike many competitors, Cordial offers seamless integration with existing business tools, enhancing the user experience. The company's goal is to deliver significant returns on investment for brands, as evidenced by a study showing substantial benefits and a quick payback period for users of their platform.

Company Stage

Series C

Total Funding

$80.8M

Headquarters

San Diego, California

Founded

2014

Growth & Insights
Headcount

6 month growth

1%

1 year growth

18%

2 year growth

55%
Simplify Jobs

Simplify's Take

What believers are saying

  • Cordial's rapid innovation and AI-driven capabilities have led to significant revenue growth, as evidenced by its 225% revenue increase and recognition on the Deloitte Technology Fast 500.
  • The platform's ability to deliver a high return on investment, with a payback period of less than 6 months, makes it a valuable tool for brands looking to maximize their marketing efforts.
  • Cordial's strategic advisory board, composed of industry leaders, provides valuable insights that can drive further growth and innovation.

What critics are saying

  • The highly competitive digital marketing industry requires Cordial to continuously innovate to maintain its market position.
  • Integration of new AI features and capabilities may face adoption challenges, potentially slowing down the platform's effectiveness.

What makes Cordial unique

  • Cordial's platform uniquely unifies and activates limitless customer and business data instantly, setting it apart from competitors who struggle with data integration.
  • The company's focus on AI-driven personalization and predictive insights offers a more advanced and efficient marketing solution compared to traditional marketing platforms.
  • Cordial's seamless integration with existing business tools enhances convenience and efficiency, making it a more attractive option for brands.

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