Full-Time

Community Relations Associate

Confirmed live in the last 24 hours

BRUNT Workwear

BRUNT Workwear

51-200 employees

Sells durable workwear for blue-collar workers

No salary listed

Mid, Senior

Wakefield, MA, USA

Category
PR & Communications
Growth & Marketing
Required Skills
Social Media
Customer Service
Connection
Connection
Connection
logo

Get referrals →

You have ways to get a BRUNT Workwear referral from your network.

💡

Applications through a referral are 3x more likely to get an interview!

Requirements
  • 2-5 years of experience in the trades and construction industries.
  • Strong interpersonal and communication skills, with the ability to build authentic, lasting relationships.
  • Highly organized, proactive, and adaptable, with excellent problem-solving abilities.
  • Experience or comfort working with trade workers, influencers, or creator communities.
  • Comfortable on camera, with experience in social content creation or podcast production a plus.
  • Willingness to work evenings and weekends as needed.
  • Ability to travel and attend approximately 15 BRUNT-sponsored events annually.
Responsibilities
  • Act as a hands-on representative of the BRUNT brand at Garage events, brand activations, and national sponsorships, including high-profile events like NASCAR, PBR, and Snowcross (~15 events annually, willingness to travel weekdays, weekends and overnight).
  • Identify, develop, and manage partnerships with trade schools nationwide to create a pipeline for BRUNT’s boot donation program.
  • Serve as the primary point of contact for inbound and outbound product donation requests, including those supporting disaster recovery and rebuilding efforts.
  • Build and nurture authentic relationships with trade workers, customers, and brand ambassadors to drive long-term brand loyalty and engagement.
  • Represent BRUNT at trade and partner events to boost brand visibility and strengthen external relationships.
  • Assist in the planning, coordination, and execution of BRUNT Garage events and brand activations. Manage event logistics, including booking meals, travel, reservations, and transportation for both guests and internal teams.
  • Proactively identify and address potential obstacles in event planning and day-of logistics to ensure smooth execution.
  • Support event setup and breakdown, guest check-in, product merchandising, and customer service, ensuring a high level of hospitality at all times.
  • Research and recommend new BRUNT-owned event opportunities, including identifying key community members and brand partners for engagement.
  • Serve as a trusted on-camera brand ambassador, contributing regularly to BRUNT’s organic and paid social media content.
  • Capture high-quality video and photo content at events and activations for use across social platforms (Instagram, TikTok, Facebook).
  • Assist in tracking and coordinating content deliverables from brand partners and ambassadors to ensure timely and consistent delivery.
  • Assist in managing and scheduling BRUNT’s roster of trade workers and ambassadors who support events and content creation.
  • Help maintain and organize the partner database, tracking gear distribution, content delivery, and ambassador engagement.
  • Contribute to recruitment efforts by identifying and cultivating relationships with trade workers and individuals who align with BRUNT’s values.
  • Collaborate closely with teams across community & events, marketing, product, and operations to ensure the seamless execution of partner and community initiatives.
  • Act as a liaison between external partners and internal teams, gathering valuable insights and feedback to enhance BRUNT’s products and customer experiences.
Desired Qualifications
  • Experience in social content creation or podcast production a plus.

Brunt Workwear provides high-quality and durable apparel and accessories specifically designed for blue-collar workers. Their product line includes cold weather boots, hats, and other essential workwear items, all focused on comfort and functionality. The products feature elements like triple-layer insoles and shock-absorbent midsoles, ensuring that workers can wear them throughout the day without discomfort. Brunt Workwear sells directly to consumers through its website, allowing the company to maintain control over brand quality and customer experience. This direct-to-consumer model also enables competitive pricing to attract a wide range of customers. Founded by a former blue-collar worker, Brunt Workwear has a unique understanding of its target market, which fosters authenticity and community among its users. The company aims to provide reliable workwear that meets the needs of hardworking individuals.

Company Size

51-200

Company Stage

Late Stage VC

Total Funding

$52.5M

Headquarters

Boston, Massachusetts

Founded

2020

Simplify Jobs

Simplify's Take

What believers are saying

  • Brunt Workwear raised $20M in Series B funding to expand inventory and team.
  • The addition of Wendy Yang to the board brings expertise in scaling global brands.
  • Partnerships, like with CASE, enhance product innovation and market reach.

What critics are saying

  • Increased competition from established brands may erode Brunt's market share.
  • Supply chain vulnerabilities could lead to production delays and increased costs.
  • Economic downturns might reduce consumer spending on non-essential workwear.

What makes BRUNT Workwear unique

  • Brunt Workwear offers direct-to-consumer sales, ensuring brand control and customer experience.
  • The company designs products with triple-layer insoles and shock-absorbent midsoles for comfort.
  • Founded by a former blue-collar worker, Brunt has authentic insights into its target market.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Parental Leave

Flexible Work Hours

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

3%

2 year growth

5%
PR Newswire
Aug 17th, 2024
Brunt Workwear Introduces The Sullivan Work Boot

BRUNT Workwear's all-new round-toe work boot with a defined 90-degree heel provides trade workers with improved comfort, performance, and stabilityBOSTON, Aug. 8, 2024 /PRNewswire/ -- BRUNT Workwear , the fast-growing workwear brand known for its innovative and durable boots and apparel, today introduces the latest boot in their expanding product line – the Sullivan. Designed for durable performance and comfort , the Sullivan is BRUNT's first round toe work boot with a defined 90-degree heel. Addressing critical concerns in workplace safety highlighted by the American Academy of Orthopedic Surgeons, the Sullivan's defined heel provides enhanced stability for trade workers who frequent ladders, scaffolding, or uneven surfaces on the job.BRUNT Workwear Introduces the Sullivan Work BootCrafted from waterproof, 'barnyard resistant' leather sourced from US steer, and featuring a proprietary waterproof bootie, the Sullivan provides protection against heavy rains, chemicals, and acids. The 5mm lug depth outsole boosts outdoor performance, and is slip, oil, and high-heat resistant to 572º F. Built with the same comfort and flexibility as BRUNT's bestselling Marin moc toe wedge boot, the Sullivan includes BRUNT's signature Cush'n insole, as well as an Adjustable Width System that makes for a perfect fit right out of the box."With each new product design, we start by listening to the people on the job, and we work with them to develop a solution that meets their needs," said Eric Girouard, Founder and CEO at BRUNT Workwear

PR Newswire
Oct 25th, 2023
Fast-Growing Brunt Workwear Adds Veteran Leadership To Board Of Directors And Executive Team

BOSTON, Oct. 25, 2023 /PRNewswire/ -- BRUNT Workwear ( www.bruntworkwear.com ), the fast-growing boot and apparel brand for American tradespeople, is pleased to announce the appointment of former HOKA President Wendy Yang to its Board of Directors, along with the addition of several new members to their Executive Team. These key additions to BRUNT's leadership come as the brand prepares for its next growth stage, having just more than doubled revenue for the third straight year.Celebrated for her exceptional leadership in the athletic and outdoor sectors, Wendy Yang brings a wealth of expertise and a proven track record of scaling global brands to BRUNT's Board of Directors. With more than 25 years of experience, including her transformative role as President of the Performance Lifestyle Group at HOKA & Teva, where she led HOKA from $70 million to $1 billion in revenue and 50x profit in just seven years."I'm very excited to join the BRUNT board and partner with Eric and his team as they strive to scale this very special brand," said Yang. "BRUNT is disrupting the workwear category through smart marketing, product innovation, and a deep relationship with their customers. I'm thrilled to now be a part of this fast-growing challenger story."In addition to this critical expansion of its board, BRUNT welcomes several new veterans to its Executive Leadership Team and also announces the promotion of co-founder Dave Chernow to the role of Chief Operating Officer.Chris Heffernan joins BRUNT as President and head of product, coming from a successful seven-year stint at Keen as GM of Keen Utility and Chief Revenue Officer.and head of product, coming from a successful seven-year stint at Keen as GM of Keen Utility and Chief Revenue Officer

Yahoo
Oct 25th, 2023
Brunt Workwear Adds Former Hoka President Wendy Yang to Its Board Ahead of Wholesale Debut in 2024

Brunt Workwear adds former Hoka president Wendy Yang to its board ahead of wholesale debut in 2024.

Highways Today
Mar 20th, 2023
The Ultimate Operator Boot created by CASE and BRUNT Workwear

“That’s why Highways is partnering with BRUNT.

Sports Field Management Association
Mar 7th, 2023
Case, Brunt partner to create "The Ultimate Operator Boot"

“That’s why SportsField Management is partnering with Brunt.