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Full-Time

SEO Strategist

Confirmed live in the last 24 hours

TopSpot Internet Marketing

TopSpot Internet Marketing

51-200 employees

Digital marketing services for business growth.

Consulting
Consumer Software

Compensation Overview

$52k - $65kAnnually

Junior, Mid

Houston, TX, USA

Category
SEO Marketing
Growth & Marketing
Required Skills
Sales
Wordpress
SEO
Google AdWords
Marketing
Data Analysis
HTML/CSS
Google Analytics
Requirements
  • 1-3 years experience preferred.
  • Solid understanding of leveraging and optimizing search intent throughout the consumer/buyer journey.
  • Experience working and communicating with Clients.
  • Critical thinking, problem-solving, and troubleshooting skills.
  • Strong communication skills with the ability to communicate to Clients & Teammates in an approachable, credible manner both verbally and in writing as this is a client-facing role.
  • Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done.
  • Exhibit basic understanding of conversion optimization.
  • Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
  • Experience with Google Analytics, Google Ads, Google Search Console, Botify, DeepCrawl, Screaming Frog, SEOClarity, Brightedge and other website analytics and marketing applications.
  • Basic HTML, CSS, and content management system (CMS) experience like WordPress, Magento, Shopify, Big Commerce, Modx.
  • SEO experience with large, consumer facing national websites with 1,000+ pages.
  • Experienced in collaborating with Development teams to troubleshoot, test, and resolve technical SEO issues, improving site health and search positions.
  • Consultative, analytical background through agency or freelance contracts.
Responsibilities
  • Plan, develop, and execute advanced integrated, search engine optimization strategies tailored to client needs, ensuring top-tier results that are within the allocated budget and timeframe.
  • Measure and report on SEO performance including traffic, rankings, quality of conversions and other trends to our clients through email, phone calls, and in-person meetings.
  • Collaborate with your immediate team and cross-departmentally on integrated marketing strategies that are aligned with your client’s business goals.
  • Demonstrate knowledge & understanding of clients’ business priorities and how it translates into integrated strategies to deliver qualified leads and/or sales for your Essentials clients.
  • Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement in key business areas.
  • Ability to develop, implement, and monitor budgets to ensure efficient allocation of resources, including effectively managing surplus and overage balances.
  • Meet expectations of timelines, communication, results and meaningful deliverables to contribute to company and team retention goals.
  • Exemplify strong communication skills, instilling confidence with clients through trust building interactions and via email towards company & team communication goals to strengthen & maintain client relationships.
  • Grow your business acumen by exploring client industries, staying on top of trends, and using insights to drive more innovative strategies.
  • Accountable to outlined client, team, & company targets for your individual performance & portfolio of accounts and will report on these metrics weekly/monthly as it relates to company goals.
  • Strategically plan and collaborate within your Lead/Integrated Marketing Team and with other Teammates across the organization to manage scopes, workloads, budgets, and client priorities.
  • Stay passionate about staying "in-the-know" on the latest digital marketing trends, including Google algorithm shifts and industry updates. Continuously enhance your knowledge independently and also through ongoing BSchool training to build credibility & business acumen with both teammates and clients, and share your insights.
  • Utilize appropriate SEO tools such as Screaming Frog, Ahrefs, Brightedge, Accuranker, or related tools to enhance, develop and evaluate optimization strategies & effectiveness.
  • Ability to work flexibly in a dynamic and changing environment.
  • Excellent creativity and adaptability. Must be self-motivated and independent, well organized, able to do hands-on work with minimum supervision, and work well with all staff levels.
  • Other duties, as assigned.
TopSpot Internet Marketing

TopSpot Internet Marketing

View

TopSpot.com is a digital marketing agency that helps businesses enhance their online presence, generate leads, and increase sales through tailored marketing strategies. The agency specializes in search engine optimization (SEO), pay-per-click (PPC) advertising, and web design, working closely with clients to develop customized solutions that target specific audiences and improve online visibility. Unlike many competitors, TopSpot emphasizes a personalized approach, ensuring that each strategy is designed to meet the unique needs of businesses, whether they are small local shops or large national brands. The company's goal is to empower clients to effectively compete in their markets and achieve growth, leveraging their status as a Premier Google Partner and Google Analytics Certified Partner to deliver measurable results.

Company Stage

N/A

Total Funding

N/A

Headquarters

Houston, Texas

Founded

2003

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-2%

2 year growth

-2%
Simplify Jobs

Simplify's Take

What believers are saying

  • The acquisition by OuterBox positions TopSpot as part of one of the largest independent marketing agencies in the US, offering greater resources and growth opportunities.
  • Recognition as a finalist in paid search categories and multiple workplace awards highlights TopSpot's industry expertise and positive work environment.
  • TopSpot's proven success in helping clients like 44 Farms and All Star Tire navigate online competition demonstrates their ability to deliver tangible business growth.

What critics are saying

  • The highly competitive digital marketing industry requires constant innovation to stay ahead, posing a challenge for TopSpot to maintain its edge.
  • Integration with OuterBox could lead to cultural and operational adjustments that may disrupt existing workflows and client relationships.

What makes TopSpot Internet Marketing unique

  • TopSpot's deep B2B and industrial domain expertise sets it apart from other digital marketing agencies that may not specialize in these areas.
  • Their status as a Premier Google Partner and Google Analytics Certified Partner (GACP) provides them with advanced tools and insights that many competitors lack.
  • TopSpot's personalized approach to creating multi-channel marketing strategies ensures tailored solutions that effectively target key audiences and optimize online visibility.