Marketing Specialist

Job Description

Are you ready to take your IT marketing career to the next level? We are looking for a Marketing Specialist in Prague to own and drive our marketing agenda across six key markets (Germany, Switzerland, Austria, Czech Republic, Slovakia and Poland). You will collaborate with our EMEA Marketing team, our internal Agencies and top Partners like ServiceNow and Google Cloud, making a real impact on our regional growth.

Responsibilities:

• Develop and implement the local marketing plan, managing the dedicated budget.
• Collaborate closely with EMEA Marketing teams and internal Agencies (Content, Creative, Digital) on dedicated campaigns and initiatives to be rolled out to our local markets.
• Partner with our local Tech Expert domains, Presales, Sales, PMO, HR and Internal Comm teams to drive marketing topics across the company and provide relevant and continuous marketing support for business development, talent acquisition, and employee engagement areas.
• Align local marketing activities with our strategic Partners – ServiceNow and Google Cloud ensuring cohesive campaigns and initiatives execution.
• Plan and execute local events like roundtables, WorkflowNow and Google Cloud Day with support from the EMEA team and to create a positive sales pipeline impact.
• Manage CRM, demand & lead generation activities (HubSpot, Salesforce) in collaboration with our Presales and Sales teams.
• Manage and develop our social media channels and create social media brand awareness.
• Experience in LinkedIn is a must, including organic and paid campaigns, with support from our internal agency. 
• Operational marketing tasks, end to end: Develop and execute digital campaigns (organic & paid), webinars, newsletter, success stories and expert views - with support from our internal agency.
• Maintain and update the company websites (WordPress), ensuring content accuracy and relevance.
• Contribute to the creation of compelling content, including announcements, social media posts, articles, references and success stories.
• Marketing KPI measurement and reporting in Salesforce.

What We Offer:

• The chance to join a dynamic, entrepreneurial company at the forefront of the IT industry.
• Excellent opportunities for professional development and growth.
• Comprehensive support from our EMEA Marketing team and internal agencies.
• Detailed Onboarding.
• Regular team events and Christmas party.
• Modern office in the heart of Prague.

Qualifications

We require: 

• 3+ years of experience in general Marketing, Field Marketing or Event Management.
• Excellent communication, interpersonal, and organizational skills.
• Strong time management and prioritization abilities.
• Proven experience in marketing operations. Experience in marketing events is a plus.
• Experience with HubSpot or other Marketing Automation tools.
• Experience with Salesforce is a plus (training provided).
• Curious and motivated to work with AI tools. Proven AI Marketing Skills is a Plus.
• Fluency in Czech and English. German is a plus.
• An experience or a genuine interest in technology, AI and digitalization.
• You love to work strategic and with a data-driven mindset.
• You like to work hands-on and to do marketing activities end to end. 
• Marketing KPIs are your best friends.

Additional Information

Benefits and perks:

• 5 weeks of vacation per year (= 1 week extra).
• 4 “My Days” per year.
• Hybrid office.
• Flexible working hours.
• Udemy for business account.
• Meal allowance up to 32.000 CZK/year (129,50 CZK/day).
• Cafeteria 1200 CZK/month (MultiSport Card available).
• Phone tariff (unlimited calls, texts messages within the EU, 20GB of Internet).
• Employee Referral Program.
• Sabbatical leave.
• Repurchase of hardware.

Moreover, we offer:

• Above standard working equipment.
• Snacks and breakfasts in the office.
• Company events and team buildings.
• Gifts for work anniversaries, promotion or childbirth.
• Friendly and open culture.