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Full-Time

Creator Partnerships Manager

North America

Posted on 6/27/2024

HoYoverse

HoYoverse

1,001-5,000 employees

Develops immersive virtual world gaming experiences

AI & Machine Learning
Gaming

Compensation Overview

$70k - $120kAnnually

+ Company Bonuses + Sign-on Bonuses + Relocation Package

Senior

Remote in USA

Category
Social Media Management
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Communications
Requirements
  • 3+ years in creator/content-focused companies or gaming
  • Familiar with HoYoverse's IPs (Adventure Rank of 40 and above in Genshin Impact are strongly preferred)
  • Good understanding of the North American gaming content landscape
  • Experience in gaming talent management in North America
  • Proactive ownership to cover the whole partner and creator acquisition funnel: identify, pitch, acquisition, retention, and incentive
  • Possesses strong collaboration skills and is able to work in a dynamic and multi-language environment. Experience with cross-timezone communication as this role requires close XFN collaboration with various HoYoverse teams globally
  • Outstanding skills in communication, and problem-solving, enjoy communication with creators and player community, and deliver daily support with a strong player-driven mindset
  • Project management and campaign reporting skills
Responsibilities
  • Manage a portfolio of gaming content creators to enhance content quantity, quality, and diversity for HoYoverse games
  • Manage ongoing relationships with creators and serve as the point of contact for all business-related queries, respond promptly and effectively
  • Implement a creator strategy covering recruitment, onboarding, incentives, and retention. Develop and deliver educational materials
  • Develop comprehensive gaming content and creator programs that leverage creators' strengths and align with the overall business objectives
  • Collaborate with internal teams to execute initiatives, programs, and events, including testing new localized opportunities to increase engagement for all creators-related activities and gaming content growth
  • Work with cross-functional teams for effective campaign integration, advise on budgets, and represent the company in negotiations with creators and their agencies or managers. Manage contracts
  • Monitor and report on creator campaigns, analyze metrics and provide insights for future activations. Manage the creator's day-to-day tasks such as campaign activations, relationship maintenance, and problem-solving in a timely manner
  • Implement and refine guidelines to ensure brand loyalty and safety within the creator community
  • Assisting in building and maintaining a database of content creators for HoYoverse
  • Stay updated on the gaming landscape, drive initiatives to support creators, and provide diverse local content for players

HoYoverse specializes in immersive virtual world experiences, offering popular game products like "Genshin Impact," "Honkai Impact 3rd," "Tears of Themis," and "Honkai: Star Rail," as well as the dynamic desktop software "N0va Desktop" and the community product "HoYoLAB." The company's expertise lies in cartoon rendering, artificial intelligence, and cloud gaming technology.

Company Stage

N/A

Total Funding

N/A

Headquarters

null, Indonesia

Founded

2022

INACTIVE