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Sotheby's

Global auction house for fine art

Junior SEO Content Specialist

SEO MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USAIn-person

About the Job

Requirements

  • Have 1–2 years of experience in copywriting, SEO copywriting, or a related role, or 1–2 years as a marketing or content-writing intern.
  • Have an understanding of the luxury industry, its dynamics, and its trends.
  • Be able to translate analytics into actionable insights.
  • Have strong organizational skills and be able to prioritize tasks.
  • Have a bachelor's degree in Marketing, Communications, Business, or a related field.
  • Have experience with SEO tools such as SEMrush, Google Analytics, or Adobe Analytics.
  • Be able to write compelling, optimized content for digital platforms.
  • Have basic knowledge of content management systems and a willingness to deepen that expertise.
  • Be familiar with AI-driven content tools and their applications in SEO.

Responsibilities

  • Assist in keyword position tracking and analysis for luxury categories such as jewelry, watches, fashion, wine and spirits, sports, books, and science and pop culture using tools such as SEMrush.
  • Support development and maintenance of SEO performance dashboards in Adobe Analytics to provide insights into content performance.
  • Help implement SEO strategies to improve search rankings and organic traffic for luxury division landing pages.
  • Collaborate with the content marketing team to create, update, and optimize SEO-driven content aligned with category goals and target keywords.
  • Write and refine engaging, keyword-optimized copy for evergreen content, leveraging AI tools and existing resources.
  • Conduct competitive analysis to identify trends and opportunities within the luxury market.
  • Support preparation of monthly performance updates and strategic priorities for internal stakeholders.
  • Stay informed about SEO best practices and trends, particularly in the luxury goods and e-commerce space.

Desired Qualifications

  • Take a proactive approach to problem-solving and demonstrate eagerness to learn and grow in the SEO space.

About the Company

Sotheby's

Global auction house for fine art

Sotheby’s is a global auction house that sells fine art, luxury items, and collectibles through live and online auctions and private sales. Its product works by letting sellers consign items, which Sotheby’s then markets to a worldwide pool of bidders. Auctions run in major cities such as New York, London, Geneva, Paris, and Hong Kong, and online bidding expands accessibility. Private sales offer discreet purchases outside of auctions. Revenue comes from commissions on final sale prices and service fees like appraisals. Sotheby’s leverages deep expertise in valuing rare items and curating curated collections to attract high-value buyers and maximize returns. Its goal is to connect sellers with buyers in a trusted, full-service platform that handles valuation, marketing, and transaction logistics for the high-end art and luxury market.

Company size
1,001-5,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1744

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