Full-Time

Executive Assistant to the CEO

Nift

Nift

51-200 employees

Delivers personalized gifts to drive acquisitions

No salary listed

United States

In Person

Bachelor's

Category
Administrative & Executive Assistance (2)
,
Required Skills
Google Workspace

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Requirements
  • At least 6 years of professional experience.
  • Exceptional judgment, discretion, and composure under pressure.
  • Strong initiative, autonomy, and ability to find the answers, context, and data needed to solve problems.
  • High emotional intelligence and strong relationship-building instincts.
  • Clear written and verbal communication skills.
  • Outstanding organization and follow-through across multiple workstreams.
  • Adaptability when plans change at the last minute.
  • Fluency with modern productivity tools, including Google Workspace, spreadsheets, and structured email workflows.
  • Flexibility to be generally reachable outside standard hours and across time zones.
Responsibilities
  • Own and manage a complex, frequently changing executive calendar, weighing competing priorities and making judgment calls on the CEO's behalf.
  • Serve as the primary gatekeeper for the CEO's time and control access to the CEO.
  • Coordinate domestic and international travel end to end, including detailed itineraries, contingency plans, and real-time adjustments.
  • Prepare day-ahead and week-ahead briefings, background research, and meeting materials for the CEO.
  • Establish and manage relationships with partners, direct-to-consumer brands, board members, and investors on the CEO's behalf.
  • Help prepare board presentations, client-facing decks, and executive communications.
  • Streamline how decisions are made day to day.
  • Manage the CEO's personal calendar, vacation planning, and other administrative needs alongside professional logistics.
Desired Qualifications
  • A Bachelor of Science or Bachelor of Arts degree.
  • Experience supporting a Vice President-or-above executive at a technology startup or venture capital firm.

Nift helps businesses attract and keep customers by sending personalized thank-you gifts through partnerships with premium consumer apps. Companies pay Nift to deliver these gifts, which motivates users to visit partner businesses and make purchases, creating a closed ecosystem that drives foot traffic and sales at scale. The service works by providing tailored gift offers via a network of app partners, with the business paying for each gift delivered. Nift works with a wide range of clients from local restaurants and bars to larger brands in music, jewelry, and wine delivery, and has introduced over 40 million people to new products. Unlike typical coupon sites, Nift leverages app partnerships to deliver meaningful, personalized gifts that encourage real-world visits. The company’s goal is to help businesses acquire new customers efficiently and boost engagement and sales by delivering valued experiences through its gift-based, app-connected ecosystem.

Company Size

51-200

Company Stage

Series A

Total Funding

$19.5M

Headquarters

Boston, Massachusetts

Founded

2014

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Simplify Jobs

Simplify's Take

What believers are saying

  • Dell reported Nift drove 180 million experience-led moments and 12 million opt-ins in Q4 2025.
  • Nift ranked #120 on Deloitte Fast 500 in 2025, with 731% three-year growth.
  • Clearpay’s UK launch and APAC expansion open new geographies beyond North America.

What critics are saying

  • Nift depends on partners like Dell and Clearpay; one contract loss hits revenue fast.
  • Crowded retail media giants compress pricing, reducing Nift’s low-$20 CPA advantage by 2027.
  • If opt-in rates fall below 10%, Nift’s conversion engine loses its core differentiation.

What makes Nift unique

  • Nift converts thank-you moments into opt-in commerce channels, not generic ad placements.
  • Dell began integrating Nift in February 2026, validating enterprise retail media use.
  • Nift expanded into APAC in January 2026 and the UK with Clearpay in November 2025.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Company Equity

Remote Work Options

Unlimited Paid Time Off

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

2%

2 year growth

1%
GlobeNewswire
Jun 10th, 2026
Nift CRO Saket Mehta named to the 2026 ADWEEK 50.

Nift CRO Saket Mehta named to the 2026 ADWEEK 50. Revenue leader recognized for helping scale one of the fastest-growing platforms in commerce media. June 10, 2026 11:27 ET | Source: Nift BOSTON, June 10, 2026 (GLOBE NEWSWIRE) - Nift, the platform helping companies create more value through trusted customer experiences, announced that Chief Revenue Officer Saket Mehta has been named to the 2026 ADWEEK 50, the annual recognition honoring the most influential power players across advertising, marketing, media, and technology. Winners were selected by an external jury of industry executives and reviewed by ADWEEK's editorial team. Since joining Nift less than a year ago, Mehta has helped scale the company's commercial organization, contributing to more than 80% year-over-year profitable growth while expanding advertiser participation and strategic partnerships across the platform. Today, leading consumer platforms including Life360, Cash App, Afterpay, Klarna, Foot Locker, and ParkMobile leverage Nift to create more value for their customers. Each month, Nift powers more than 50 million customer engagement experiences across its network spanning the U.S., Canada, the U.K., and Australia. "What makes this recognition especially meaningful is that it reflects the work of an incredible team and the trust of our partners," said Mehta. "Every day, we have the opportunity to work with leading consumer platforms and brands, to build stronger customer relationships through trusted, opt-in experiences. This recognition reflects what we've built together, and we're just getting started." Mehta has helped scale Nift's partner network and advance a model that helps consumer platforms deepen customer engagement while enabling brands to reach engaged new audiences. Prior to Nift, Mehta led global advertising partnerships and revenue at Block across Cash App, Afterpay, and Square. He also helped build Gopuff's advertising business and held leadership roles at TubeMogul through its IPO and eventual acquisition by Adobe. "Saket joined us at a pivotal moment and immediately raised the bar across our commercial organization," said Elery Pfeffer, CEO of Nift. "He has helped deepen relationships with many of the world's leading consumer platforms and brands while accelerating growth across the business. This recognition is incredibly well deserved." The full ADWEEK 50 list is published in the June 2026 issue of ADWEEK and across ADWEEK's digital and social channels. About Nift Nift helps consumer platforms and publishers create more value in every customer relationship through trusted, opt-in experiences that drive engagement, loyalty, and growth. Consumer platforms including Cash App, Klarna, Dell, Afterpay, Life360, iHeartMedia, Foot Locker, and ParkMobile partner with Nift to introduce customers to consumer brands such as Disney, Sam's Club, Fabletics, and thousands of others through high-value experiences delivered at meaningful moments in the customer journey. Each month, Nift facilitates more than 50 million customer engagement moments across the US, UK, Canada, and Australia. Over the past two years, Nift has ranked on the Deloitte Technology Fast 500 list, reflecting 1,111% revenue growth over three years. Contact Information Nift Media Relations [email protected]

Retail TouchPoints
Nov 22nd, 2023
Wine Insiders Taps the Power of Gifting to Attract New Customers

At a time when customer acquisition costs are going through the roof, DTC wine brand Wine Insiders has seen a 151% increase in net-new customer acquisition in a single quarter through its partnership with gifting platform Nift Networks.

WFMZ-TV
Oct 19th, 2023
Afterpay Partners with Nift Networks to Launch Exclusive Rewards Program for 5M+ Customers

Afterpay partners with Nift Networks to launch exclusive rewards program for 5M+ customers.